Title | SHAKE OFF |
Brand | 3M |
Product / Service | PET HAIR ROLLER |
Category | A01. Posters |
Entrant | PUBLICIS SHANGHAI, CHINA |
Entrant Company | PUBLICIS SHANGHAI, CHINA |
Advertising Agency | PUBLICIS SHANGHAI, CHINA |
Name | Company | Position |
---|---|---|
Erik Vervroegen | Publicis World Wide | World Wide Chief Creative Officer |
Sheena Jeng | Publicis China | Chief Creative Officer/Copywriter/Planner |
Akae Wang | Publicis Shanghai | Executive Creative Director/Copywriter/Planner |
Angela Ann Antonio | Publicis Shanghai | Assosiate Creative Director/Designer |
Tim Flach | Publicis Paris | Photography |
Prodigious | Publicis Paris | Production |
Elysian Fields | Publicis Paris | Production |
Gael Cheval | Publicis Paris | Production Manager |
Lauriane Dula | Publicis Paris | Producer/Art Buying |
Lys Aelia Hart | Publicis Paris | Production Coordination/Art Buying |
Jean Luc Chirio | Publicis Paris | Global Print Manager |
Bastien Grisolet | Marcel Worldwide | Art Director |
Antony Crossfield Ltd. | Retouching |
How to make an attention-grabbing visual for print.
To introduce 3M pet hair rollers that effectively removes pet hair from upholstery & furniture.
We tend to overlook our beloved pet's hair fall unless we see how intense it is. By showing freeze frame shot of pets with hair flying. We see how significant our product for our household.
There has been a significant brand awareness among pet lovers community and an increase in sales.