Title Client Product/Service Entrant Company Country Award
A01 Best Use of Digital PR
GPS MARATHON WEBCAST
LENOVO / LEPHONE S890
BLUEFOCUS PR CONSULTING Beijing CHINA
THE JAPAN PILL-HARMONIC
JAPAN PHILHARMONIC ORCHESTRA / THE JAPAN PILL-HARMONIC
I&S BBDO Tokyo JAPAN
SMART DOTS
THE VIEWZONE COMPANY / MIICALO (SCREEN PROTECTOR FILM)
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
CORNERING ECSTASY
TOYOTA MARKETING JAPAN / TOYOTA 86
HAKUHODO KETTLE Tokyo JAPAN
PUMP IT FORWARD
JOHNSON & JOHNSON CHINA / JOHNSON'S BABY
VITAMINE Shanghai CHINA
Silver
A02 Best Use of Social Media
SUMMON THE RAINBOW
WRIGLEY / SKITTLES/CANDY
KETCHUM Guangzhou CHINA
EXCLUSIVE FACE MANIA
SAMSUNG / CHATON PLATFORM
CHEIL OPENTIDE Beijing CHINA
MADE BETTER BY YOU
IKEA HONG KONG / 2013 CATALOGUE
OGILVY & MATHER GROUP HONG KONG HONG KONG
SCREEN-AGE LOVE STORY
PLDT / MYDSL
ACE SAATCHI & SAATCHI Manila THE PHILIPPINES
Silver
THE VALUE EXCHANGE
PWC AUSTRALIA / PROFESSIONAL SERVICES
TWO SOCIAL North Sydney AUSTRALIA
TWISTER FRIES
GOLDEN ARCHES DEVELOPMENT CORPORATION / McDONALD'S TWISTER FRIES
LEO BURNETT MANILA THE PHILIPPINES
THE '+' PROJECT
ROYAL PHILIPS / BRANDING AND REPUTATION
FLEISHMAN-HILLARD SINGAPORE
DONATE YOUR SPACE
JOHNSON & JOHNSON CHINA / NICORETTE
BBDO INDIA Mumbai INDIA
PHILIPS LIGHTING SINGAPORE FACEBOOK PAGE
PHILIPS / LIGHTING
FLEISHMAN-HILLARD SINGAPORE
ADOBE INDIA STUDENTS FACEBOOK PAGE
ADOBE / ADOBE
THE PRACTICE Delhi INDIA
DUMB WAYS TO DIE
METRO TRAINS / METRO TRAINS
McCANN MELBOURNE AUSTRALIA
Gold
STAND INS
NATIONAL AUSTRALIA BANK / NATIONAL AUSTRALIA BANK
CLEMENGER BBDO MELBOURNE AUSTRALIA
ORIGIN ENERGY TALES
ORIGIN ENERGY / ORIGIN ENERGY
CLEMENGER BBDO MELBOURNE AUSTRALIA
Short List
THE SMART PHONE LINE
SAMSUNG NEW ZEALAND / GALAXY S4
COLENSO BBDO Auckland NEW ZEALAND
Gold
THE PERFECT EXTENSION OF THE HUMAN MEMORY
EVERNOTE / EVERNOTE APPLICATION
MSLGROUP CHINA Shanghai CHINA
A MILLION REGARDS
UMBRO / CAMPAIGN FOR A MILLION REGARDS
ARKR DIGITAL Shanghai CHINA
FINDING A PLACE IN THE HEART OF GEN Y
SAMSUNG / SAMSUNG Q 470 NOTEBOOK
MSLGROUP CHINA Shanghai CHINA
A03 Best Use of Live Events and/or Celebrity Endorsement
FAIR GO BRO
VIRGIN MOBILE AUSTRALIA / VIRGIN MOBILE
ONE GREEN BEAN Sydney AUSTRALIA
Gold
VISION SHIFT SYTEM
SONY MARKETING (JAPAN) / HEAD MOUNTED DISPLAY HMZ-T2
DENTSU Tokyo JAPAN
UHP FIRST STEP TO LIVELIHOOD
UNITED LABORATORIES / UNITED HOME PRODUCTS
STARCOM MEDIAVEST GROUP PHILIPPINES Makati City THE PHILIPPINES
BEAUTY WAR
POLA / APEX-I
HAKUHODO Tokyo JAPAN
WELCOMING CHINESE AROUND THE WORLD
HILTON HOTELS & RESORTS / HOSPITALITY
KETCHUM Shanghai CHINA
THE RIDE BACK HOME
LENOVO / COMPUTER/TECHNOLOGY
KETCHUM Hong Kong HONG KONG
MOVEABLE SHAPE
P&G / VS SASSOON
KETCHUM Hong Kong HONG KONG
DRIVING DOGS
MINI / SPCA NEW ZEALAND / DOG ADOPTION
DRAFTFCB NEW ZEALAND Auckland NEW ZEALAND
Grand Prix
WEATHER IN ELVISH
TOURISM NEW ZEALAND / 100% MIDDLE-EARTH, 100% PURE NEW ZEALAND
WHYBIN\TBWA AUCKLAND NEW ZEALAND
FUR HURTS
PETA / ETHICAL TREATMENT OF ANIMALS
OGILVY BEIJING CHINA
CHENGDU PAMBASSADORS - THE CUTEST JOB IN THE WORLD
INFORMATION OFFICE OF PEOPLE'S GOVERNMENT OF CHENGDU MUNICIPALITY / CITY BRANDING
OGILVY PUBLIC RELATIONS Beijing CHINA
LIFEBUOY ‘ROTI’ REMINDER
HINDUSTAN UNILEVER / LIFEBUOY TOILET SOAPS
OGILVY & MATHER INDIA Mumbai INDIA
Short List
THE FREE STORE
PIDILITE INDUSTRIES / FEVICOL
OGILVY & MATHER INDIA Mumbai INDIA
BRIDGE OF LIFE
SAMSUNG LIFE INSURANCE / SAMSUNG LIFE INSURANCE
CHEIL WORLDWIDE Seoul SOUTH KOREA
Bronze
SHAVE SEXY
P&G CHINA / FUSION PROGLIDE
BBDO CHINA Shanghai CHINA
MOVING WIFI
DTAC / DTAC WIFI
CREATIVE JUICE\BANGKOK THAILAND
THE RUNWAY ON THE RUNWAY
BRITISH AIRWAYS / INTERNATIONAL AIRLINE
FLEISHMAN-HILLARD SYDNEY AUSTRALIA
JOY SCULPTURES
CABDURY / CADBURY DAIRY MILK PROMOTION
SAATCHI & SAATCHI Sydney AUSTRALIA
APOLOGY PRESS CONFERENCE
MARS JAPAN / SNICKERS
I&S BBDO Tokyo JAPAN
TOUCH THE MUSIC PROJECT
HYUNDAI MOTOR COMPANY / HYUNDAI SONATA
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
PAY WITH A KISS
METRO ST JAMES / CAFÉ/RESTAURANT
LAVENDER* Sydney AUSTRALIA
THE MOST WATCHED COMMERCIAL
JAPAN USED CAR DEALERS ASSOCIATION. / A USED CAR SALES REPRESENTATIVE
DENTSU Y&R Tokyo JAPAN
HAIR QUARTET
UNILEVER / CREAMSILK
JWT SINGAPORE SINGAPORE
FRIES HEIST
GOLDEN ARCHES DEVELOPMENT CORPORATION / McDONALD'S
LEO BURNETT MANILA THE PHILIPPINES
BARBIE BIFT FASHION DESIGN COMPETITION
MATTEL / TOYS
FLEISHMAN-HILLARD HONG KONG HONG KONG
GROUPON GETS PHYSICAL TO DRIVE VIRTUAL
GROUPON HONG KONG / GROUPON
FLEISHMAN-HILLARD HONG KONG HONG KONG
VOICE DRIVER
NISSAN MOTOR CO. / NISSAN
TBWA\HAKUHODO Tokyo JAPAN
MARIONETTEBOT
UNITED ARROWS / GREEN LABEL RELAXING
TBWA\HAKUHODO Tokyo JAPAN