| Title | MANNER KING & QUEEN |
| Brand | G2R |
| Product / Service | GIIR |
| Category | B01. Corporate Information |
| Entrant | HS AD Seoul, SOUTH KOREA |
| Entrant Company | HS AD Seoul, SOUTH KOREA |
| Advertising Agency | HS AD Seoul, SOUTH KOREA |
| Name | Company | Position |
|---|---|---|
| Sung Ho Kim | Hs Ad | Account Supervisor |
| Chang Soo Han | Hs Ad | Illustrator |
| Jae Yeon Seol | Hs Ad | Art Director |
| Eui Seop Shim | Hs Ad | Copywriter |
| Chang Soo Han | Hs Ad | Creative Director |
| Bo Hwang | Hs Ad | Chief Creative Officer |
As a result, the G2R Group could reduce the amount of energy uses by 20 percents.
First we were thinking about print this campaign posters, but our media team suggested to use pop up ad as this campaign's media. Thus, the staff members of the group could interact with this campaign more often and direct.
G2R Company wanted their staff members to save energy and electricity during summertime. We made a pop up ad on the g2r company website. We drew illustrations that are relevant and very easy to understand at a glance.