Title Brand Product / Service Entrant Company Location Award
B03 Consumer Services
FUTURE RECEIPT
QM FINANCIAL / QM FINANCIAL
LOWE INDONESIA Jakarta INDONESIA
B05 Public Service, Charity & Fund Raising
HAPPY SHOT
SANOFI / CHARITY
PUBLICIS SHANGHAI CHINA
A06 Best Use of Other Digital Platforms in a Direct Campaign
REAL TIME MANUFACTURING
WESTSIDE / WESTSIDE
HANSA CEQUITY Mumbai INDIA
A04 Ambient/Alternative Media
QR COOKIES
FOUR DIRECTIONS / ELECTRONIC BOOKSTORE
GREY GROUP HONG KONG HONG KONG
FUR HURTS
PETA / ETHICAL TREATMENT OF ANIMALS
OGILVY & MATHER ADVERTISING Beijing CHINA
Short List
A06 Best Use of Other Digital Platforms in a Direct Campaign
FANTASTIC REWARDS
CELIO / CELIO
HANSA CEQUITY Mumbai INDIA
B05 Public Service, Charity & Fund Raising
AFFECTION LOCK
CHINA HELPAGE ORGANIZATION OFFICIAL WEBSITE / CHARITY
CHEIL OPENTIDE Beijing CHINA
B03 Consumer Services
STOP THE DEBT STARTER PACK
QM FINANCIAL / QM FINANCIAL
LOWE INDONESIA Jakarta INDONESIA
B02 Consumer Products
MEMOJI
STAEDTLER / COLOURED PENCILS
LEO BURNETT HONG KONG HONG KONG
A01 Mailings
THE LAST TELEGRAM
BIRLA SUN LIFE INSURANCE / INSURANCE
DDB MUDRA GROUP Mumbai INDIA
A02 Premiums & Giveaways
HOT SAUCE
FORD / FIESTA ST
JWT Auckland NEW ZEALAND
B01 Corporate Information
SOLDIER FOR WOMEN
P&G INDIA / GILLETTE
BBDO INDIA Mumbai INDIA
C01 Integrated Campaign Led by Direct
PENCILS EQUALS PROFITS
AUSTRALIAN WRITERS AND ART DIRECTORS ASSOCIATION / 2013 AWARD AWARDS
CLEMENGER BBDO MELBOURNE AUSTRALIA
A05 Best Use of Digital Media in a Direct Campaign
DEMAND EQUAL PAY
YWCA AUCKLAND / CHARITY
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
C01 Integrated Campaign Led by Direct
ORIGIN ENERGY TALES
ORIGIN ENERGY / ORIGIN ENERGY
CLEMENGER BBDO MELBOURNE AUSTRALIA
A05 Best Use of Digital Media in a Direct Campaign
UNLOCK COASTER
HAKUHODO I-STUDIO INC. / UNLOCK COASTER
HAKUHODO I-STUDIO Tokyo JAPAN
B01 Corporate Information
ORIGIN ENERGY TALES
ORIGIN ENERGY / ORIGIN ENERGY
CLEMENGER BBDO MELBOURNE AUSTRALIA
A02 Premiums & Giveaways
STORIES FOR EVERY JOURNEY
QANTAS / BRAND
DROGA5 SYDNEY AUSTRALIA
Short List
B02 Consumer Products
STONE FLYERS
SOHO GROUP / DIAPET
LEO BURNETT INDONESIA Jakarta INDONESIA
B03 Consumer Services
TO CATCH A PIRATE
MBC (MUNHWA BROADCASTING CO., LTD.) / IMBC/VIDEO ON DEMAND
HS AD Seoul SOUTH KOREA
B05 Public Service, Charity & Fund Raising
AIR FORCE FM
DEFENCE FORCE RECRUITING / AIR FORCE
GEORGE PATTERSON Y&R Melbourne AUSTRALIA
A06 Best Use of Other Digital Platforms in a Direct Campaign
SCROLL DERBY
JAPAN RACING ASSOCIATION / HORSE RACING
AID-DCC Osaka JAPAN
A04 Ambient/Alternative Media
ROTI REMINDER
HINDUSTAN UNILEVER / LIFEBUOY TOILET SOAPS
OGILVY & MATHER INDIA Mumbai INDIA
THE POCKET POSTER
MATTEL TOYS (INDIA) / HOT WHEELS
OGILVY & MATHER INDIA Mumbai INDIA
B05 Public Service, Charity & Fund Raising
HOMEPAGE FOR THE HOMELESS
LADDER / HOMELESSNESS CHARITY
GEORGE PATTERSON Y&R Melbourne AUSTRALIA
A06 Best Use of Other Digital Platforms in a Direct Campaign
BLOOD SEARCH MADE EASY
INDIAN RED CROSS SOCIETY / BLOOD DONATION
OGILVY & MATHER INDIA Mumbai INDIA
B02 Consumer Products
MULTI SURFACES TABLE
UNILEVER INDONESIA / CIF SPRAY
LOWE INDONESIA Jakarta INDONESIA
B03 Consumer Services
WATERDROP AD
DOMINO'S PIZZA / PIZZA
INNOCEAN WORLDWIDE Seoul SOUTH KOREA
A01 Mailings
VESPA HEALTH
NAZA PREMIRA SDN BHD / VESPA
Y&R MALAYSIA Kuala Lumpur MALAYSIA
A05 Best Use of Digital Media in a Direct Campaign
HYPER PERSONALISATION
TATA DOCOMO / TELECOM
INTERFACE BUSINESS SOLUTIONS Mumbai INDIA
C01 Integrated Campaign Led by Direct
FIRST MOTHER'S DAY
INDIAN CANCER SOCIETY / BREAST CANCER SCREENING AWARENESS
GOOD BAD WEIRD Gurgaon INDIA
B01 Corporate Information
PENCILS EQUALS PROFITS
AUSTRALIAN WRITERS AND ART DIRECTORS ASSOCIATION / 2013 AWARD AWARDS
CLEMENGER BBDO MELBOURNE AUSTRALIA
Bronze Spike
GIVING FORWARD
PARIS BAGUETTE / HANJIN TRANSPORTATION / PARIS BAGUETTE CAKE / HANJIN LOGISTICS
HS AD Seoul SOUTH KOREA
A05 Best Use of Digital Media in a Direct Campaign
REFLECTION
O.P. NATURAL PRODUCTS CO. / ORIENTAL PRINCESS
JWT BANGKOK THAILAND
C01 Integrated Campaign Led by Direct
SCREEN-AGE LOVE STORY
PLDT / MYDSL
ACE SAATCHI & SAATCHI Manila THE PHILIPPINES
B03 Consumer Services
CORNERING ECSTASY
TOYOTA MARKETING JAPAN / TOYOTA 86
HAKUHODO KETTLE Tokyo JAPAN
B02 Consumer Products
DANCE TO DRAW X AF1
NIKE / AIR FORCE 1
OGILVY & MATHER TAIWAN Taipei CHINESE TAIPEI
A06 Best Use of Other Digital Platforms in a Direct Campaign
MORNING START-UP
BR KOREA / DUNKIN’ DONUTS
CHEIL WORLDWIDE Seoul SOUTH KOREA
B05 Public Service, Charity & Fund Raising
BRIDGE OF LIFE
SAMSUNG LIFE INSURANCE / SAMSUNG LIFE INSURANCE
CHEIL WORLDWIDE Seoul SOUTH KOREA
Silver Spike
A04 Ambient/Alternative Media
CLASSROOM MUMBAI
THE AKANKSHA FOUNDATION / AKANKSHA CLASSROOM
OGILVY & MATHER INDIA Mumbai INDIA
A06 Best Use of Other Digital Platforms in a Direct Campaign
SLEEP MODE
CASABLANCA / BEDDING PRODUCTS
LEO BURNETT HONG KONG HONG KONG
B02 Consumer Products
THE GERM STAMP
PROCTER & GAMBLE / SAFEGUARD SOAP
SAATCHI & SAATCHI Singapore SINGAPORE
A04 Ambient/Alternative Media
THE ENERGY SAVING AD
AGL / AGL
GEORGE PATTERSON Y&R Melbourne AUSTRALIA
B05 Public Service, Charity & Fund Raising
THE PRINT AD EXAM
DEFENCE FORCE RECRUITING / AIR FORCE
GEORGE PATTERSON Y&R Melbourne AUSTRALIA
B03 Consumer Services
NEIGHBOUR COOLER
COURTS ASIA LIMITED / COURTS COOL ZONE
DDB GROUP SINGAPORE SINGAPORE
A05 Best Use of Digital Media in a Direct Campaign
ONE SECOND ONE MOVIE
MEI AH ENTERTAINMENT GROUP / MEI AH MOVIES
McCANN WORLDGROUP Hong Kong HONG KONG
C01 Integrated Campaign Led by Direct
LION'S 30TH ANNIVERSARY
LION CORPORATION / LION PRODUCTS
MAXUS COMMUNICATIONS Singapore SINGAPORE
B01 Corporate Information
MODESS - YOUR VOICE, YOUR MOVE
JOHNSON & JOHNSON, PHILIPPINES / MODESS
BBDO GUERRERO Makati City THE PHILIPPINES
A05 Best Use of Digital Media in a Direct Campaign
POINT PUBLISHERS
KOREAN BRAILLE LIBRARY / BRAILLE BOOKS DISTRIBUTION FOR CHILDREN
CREATIVIA Seoul SOUTH KOREA
B03 Consumer Services
LIBERATION WRAPPER
FRESHNESS BURGER / CLASSIC BURGER
DENTSU Tokyo JAPAN