Title Brand Product / Service Entrant Company Location Award
B03 Consumer Services
TXTBKS
SMART COMMUNICATIONS / SMART PUBLIC AFFAIRS
DM9 JAYMESYFU Makati City THE PHILIPPINES
Grand Prix
A05 Best Use of Digital Media in a Direct Campaign
TELEKINIZE THE RAINBOW
WRIGLEY / SKITTLES
CLEMENGER BBDO SYDNEY AUSTRALIA
Gold Spike
B02 Consumer Products
THE SHARING CAN
COCA-COLA / COCA-COLA
OGILVY & MATHER SINGAPORE SINGAPORE
Gold Spike
A04 Ambient/Alternative Media
ZIMA Z-MACHINES
MOLSON COORS JAPAN / ZIMA
HAKUHODO Tokyo JAPAN
Gold Spike
A06 Best Use of Other Digital Platforms in a Direct Campaign
DUMB WAYS TO DIE
METRO TRAINS / METRO TRAINS
McCANN MELBOURNE AUSTRALIA
Gold Spike
B05 Public Service, Charity & Fund Raising
DUMB WAYS TO DIE
METRO TRAINS / METRO TRAINS
McCANN MELBOURNE AUSTRALIA
Gold Spike
A06 Best Use of Other Digital Platforms in a Direct Campaign
TXTBKS
SMART COMMUNICATIONS / SMART PUBLIC AFFAIRS
DM9 JAYMESYFU Makati City THE PHILIPPINES
Gold Spike
C01 Integrated Campaign Led by Direct
ROAD TO RECOVERY
DIAGEO AUSTRALIA / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA
Silver Spike
A06 Best Use of Other Digital Platforms in a Direct Campaign
DUREXPERIMENT FUNDAWEAR
RECKITT BENCKISER / DUREX
HAVAS WORLDWIDE AUSTRALIA Sydney AUSTRALIA
Silver Spike
SECRET FISHING SPOTS
HUTCHWILCO / SAFETY EQUIPMENT
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Silver Spike
B02 Consumer Products
TELEKINIZE THE RAINBOW
WRIGLEY / SKITTLES
CLEMENGER BBDO SYDNEY AUSTRALIA
Silver Spike
A04 Ambient/Alternative Media
MIDDLE-EARTH PASSPORT STAMP
TOURISM NEW ZEALAND / 100% MIDDLE-EARTH, 100% PURE NEW ZEALAND
WHYBIN\TBWA AUCKLAND NEW ZEALAND
Silver Spike
A05 Best Use of Digital Media in a Direct Campaign
BUILD WITH CHROME
GOOGLE AUSTRALIA / GOOGLE CHROME
M&C SAATCHI/MARK Sydney AUSTRALIA
Silver Spike
B05 Public Service, Charity & Fund Raising
BRIDGE OF LIFE
SAMSUNG LIFE INSURANCE / SAMSUNG LIFE INSURANCE
CHEIL WORLDWIDE Seoul SOUTH KOREA
Silver Spike
B03 Consumer Services
BUILD WITH CHROME
GOOGLE AUSTRALIA / GOOGLE CHROME
M&C SAATCHI/MARK Sydney AUSTRALIA
Bronze Spike
A05 Best Use of Digital Media in a Direct Campaign
INSTANT NEWS SATIRE
SAMSUNG / SAMSUNG GALAXY NOTE II
COLENSO BBDO Auckland NEW ZEALAND
Bronze Spike
B05 Public Service, Charity & Fund Raising
MYSMARTEYE
STARHUB MOBILE / MOBILE BRANDING
DDB GROUP SINGAPORE SINGAPORE
Bronze Spike
A06 Best Use of Other Digital Platforms in a Direct Campaign
DRIVING DOGS
MINI / SPCA NEW ZEALAND / DOG ADOPTION
DRAFTFCB NEW ZEALAND Auckland NEW ZEALAND
Bronze Spike
B01 Corporate Information
DENGUE BOTTLE
MAYNILAD WATER SERVICES / ANTI-DENGUE FEVER CAMPAIGN
Y&R PHILIPPINES Manila THE PHILIPPINES
Bronze Spike
B03 Consumer Services
MIDDLE-EARTH PASSPORT STAMP
TOURISM NEW ZEALAND / 100% MIDDLE-EARTH, 100% PURE NEW ZEALAND
WHYBIN\TBWA AUCKLAND NEW ZEALAND
Bronze Spike
A01 Mailings
AIR FORCE FM
DEFENCE FORCE RECRUITING / AIR FORCE
GEORGE PATTERSON Y&R Melbourne AUSTRALIA
Bronze Spike
B01 Corporate Information
PENCILS EQUALS PROFITS
AUSTRALIAN WRITERS AND ART DIRECTORS ASSOCIATION / 2013 AWARD AWARDS
CLEMENGER BBDO MELBOURNE AUSTRALIA
Bronze Spike
A04 Ambient/Alternative Media
SMALL WORLD MACHINES
COCA-COLA / COCA-COLA
LEO BURNETT SYDNEY AUSTRALIA
Bronze Spike
B02 Consumer Products
SMALL WORLD MACHINES
COCA-COLA / COCA-COLA
LEO BURNETT SYDNEY AUSTRALIA
Bronze Spike
B05 Public Service, Charity & Fund Raising
DEMAND EQUAL PAY
YWCA AUCKLAND / CHARITY
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Bronze Spike
C01 Integrated Campaign Led by Direct
DEMAND EQUAL PAY
YWCA AUCKLAND / CHARITY
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Bronze Spike
A06 Best Use of Other Digital Platforms in a Direct Campaign
SEE THE WORLD AT HOME
WYETH NUTRITION / IMF
TBWA\HONG KONG HONG KONG
B02 Consumer Products
SEE THE WORLD AT HOME
WYETH NUTRITION / IMF
TBWA\HONG KONG HONG KONG
C01 Integrated Campaign Led by Direct
ONE2FREE PLAYGROUND
CSL HONG KONG / TELE-COMMUNICATIONS
TBWA\HONG KONG HONG KONG
SEE THE WORLD AT HOME
WYETH NUTRITION / IMF
TBWA\HONG KONG HONG KONG
DUMB WAYS TO DIE
METRO TRAINS / METRO TRAINS
McCANN MELBOURNE AUSTRALIA
100 DAY CHALLENGE
VICTORIAN RESPONSIBLE GAMBLING FOUNDATION / PROBLEM GAMBLING
McCANN MELBOURNE AUSTRALIA
A04 Ambient/Alternative Media
SHAVE OR CRAVE
P&G INDIA / GILLETTE FUSION GAMER
BBDO INDIA Mumbai INDIA
SHAVE TO SAVE
P&G INDIA / GILLETTE GUARD
BBDO INDIA Mumbai INDIA
A06 Best Use of Other Digital Platforms in a Direct Campaign
SOLDIER FOR WOMEN
P&G INDIA / GILLETTE
BBDO INDIA Mumbai INDIA
B01 Corporate Information
SOLDIER FOR WOMEN
P&G INDIA / GILLETTE
BBDO INDIA Mumbai INDIA
B02 Consumer Products
SHAVE OR CRAVE
P&G INDIA / GILLETTE FUSION GAMER
BBDO INDIA Mumbai INDIA
B05 Public Service, Charity & Fund Raising
STICK IT ART
HAIYYA / CHARITY
BBDO INDIA Mumbai INDIA
C01 Integrated Campaign Led by Direct
SHAVE TO SAVE
P&G INDIA / GILLETTE FUSION GAMER
BBDO INDIA Mumbai INDIA
A01 Mailings
PENCILS EQUALS PROFITS
AUSTRALIAN WRITERS AND ART DIRECTORS ASSOCIATION / 2013 AWARD AWARDS
CLEMENGER BBDO MELBOURNE AUSTRALIA
A04 Ambient/Alternative Media
ORIGIN ENERGY TALES
ORIGIN ENERGY / ORIGIN ENERGY
CLEMENGER BBDO MELBOURNE AUSTRALIA
B01 Corporate Information
ORIGIN ENERGY TALES
ORIGIN ENERGY / ORIGIN ENERGY
CLEMENGER BBDO MELBOURNE AUSTRALIA
A04 Ambient/Alternative Media
STOLEN PHONE
TIME OUT / TIME OUT SHANGHAI
ENERGY BBDO Shanghai CHINA
A05 Best Use of Digital Media in a Direct Campaign
FUNFAIR IN YOUR MOUTH
EBARA FOODS / VEGETABLE SEASONING SAUCE
BEACON COMMUNICATIONS Tokyo JAPAN
A04 Ambient/Alternative Media
THE HIGHEST GOAL
ADIDAS JAPAN / FOOTBALL
TBWA\HAKUHODO Tokyo JAPAN
DEAR E.T.S
UHA MIKAKUTO / GUMIGUUM
HAKUHODO Osaka JAPAN
A06 Best Use of Other Digital Platforms in a Direct Campaign
THE SMART PHONE LINE
SAMSUNG NEW ZEALAND / GALAXY S4
COLENSO BBDO Auckland NEW ZEALAND
A02 Premiums & Giveaways
HOT SAUCE
FORD / FIESTA ST
JWT Auckland NEW ZEALAND
STORIES FOR EVERY JOURNEY
QANTAS / BRAND
DROGA5 SYDNEY AUSTRALIA
Short List
A01 Mailings
VESPA HEALTH
NAZA PREMIRA SDN BHD / VESPA
Y&R MALAYSIA Kuala Lumpur MALAYSIA