|Title||A CUTTING-EDGE NAME CARD|
|Brand||SALON DE CHOIX / BEN CHEN|
|Product / Service||NAME CARD|
|Entrant||GREY GROUP, SINGAPORE|
|Entrant Company||GREY GROUP, SINGAPORE|
|Advertising Agency||GREY GROUP, SINGAPORE|
|G2 Aviavision Guangzhou||G2 Aviavision Guangzhou||Production Team|
|Carryn Francis||Grey Group Singapore||Senior Account Manager|
|Bobby Koh||Grey Group Singapore||Production Manager|
|Fedinandus Oen||Grey Group Singapore||Digital Retouching Artist|
|Ang Sheng Jin||Grey Group Singapore||Associate Creative Director|
|Kenny Peters||A Pixel Photograpy||Photographer|
|Tan Giap How||Grey Group Singapore||Designer|
|Tan Giap How||Grey Group Singapore||Senior Art Director|
|Theophilues Tan||Grey Group Singapore||Senior Copywriter|
|Ali Shabaz||Grey Group Singapore||Chief Creative Office|
We created a special pair of styling scissors. Whenever Ben wanted to share his contact details with potential customers, he mere had to take out this pair of styling scissors and snip any piece of paper available. The paper will then have his name and number cut to perfection, showing off his profession and his expertise.
To create a new name card for Ben, a hairstylist at SALON DE CHOIX.
The hairstyle industry is a competitive one. In a sea of hairstylists, Ben wanted to ensure that he would be one of the most memorable ones. And since first impressions count for a lot, there's no better way to showcase his skills and commitment to detail than by making his first point of communication with potential customers an unforgettable one.