|Title||SINGLE STROKE ARCHITECTURE|
|Product / Service||RECRUITING|
|Entrant||DENTSU CHUBU Nagoya, JAPAN|
|Entrant Company||DENTSU CHUBU Nagoya, JAPAN|
|Advertising Agency||DENTSU CHUBU Nagoya, JAPAN|
|Satoru Ozawa||Ito Bigeisya||Printing Director|
|Shiori Takeuchi||Dentsu Inc.||Translator|
|Kazuno Niwa||Impact Taki||Designer|
|Koji Fuji||Impact Taki||Designer|
|Yoshiyuki Imoto||Dentsu Inc.||Art Director|
|Kosuke Shinshi||Dentsu Inc.||Copywriter|
|Takashi Ohnuma||Dentsu Inc.||Creative Director|
A fascinating point about architecture is to create remaining buildings after ages. Everyone who can draw a line has a chance to build such architecture,because all architecture begins with a single line,even the most well-known world heritage buildings.
In Japan,high school students are interested in game creation and beauty not architecture as technical school choices. The purpose is to tell fascinating points about architecture and recruit students for the technical school of architecture,Tokai Polytechnic College.
To tell the message symbolically,these 4 world heritage buildings are drawn by a single stroke in the posters.
Compered with last year,115% increase in applicants,120% increase in site visitors, and 110% increase in campus tour participants.