Title Brand Product / Service Entrant Company Location Production Company Location Award
A05 Best Use or Integration of Experiential Events
TABLET MAN
TOSHIBA / TOSHIBA TABLET
GREAT WORKS Tokyo / GREAT WORKS CHINA Shanghai JAPAN TAIYO KIKAKU Tokyo JAPAN
HAWKER HEROES
SINGAPORE TELECOMMUNICATIONS / SINGTEL
BBDO SINGAPORE SINGAPORE PLAY FILMS Singapore SINGAPORE
Silver Spike
A09 Best use or integration of digital or social media
ENTER THE PARTY
NSW GOVERNMENT / HEPATITIS C
MEDIACOM Sydney / 9mm Sydney AUSTRALIA
RESPONSIBLE DRINKING
NSW GOVERNMENT / NSW MINISTRY OF HEALTH
MEDIACOM Sydney / THE PRECINCT Sydney AUSTRALIA
A05 Best Use or Integration of Experiential Events
MTV BLOC PARTY
MTV / MTV BLOC PARTY
VIACOM18 MEDIA Mumbai / MTV INDIA Mumbai INDIA
A09 Best use or integration of digital or social media
THE STORY OF BASIC IMMUNOLOGY
KYOWA HAKKO KIRIN / KYOWA HAKKO KIRIN BRAND
1-10DESIGN Kyoto / BILCOM Tokyo JAPAN
NIKE BEST SEAT IN THE HOUSE 2.0
NIKE / SOCIAL MEDIA SERVICE FOR NIKE FOS 2012
RAZORFISH SHANGHAI CHINA
RUN NAVI
PUMA JAPAN / PUMA RUNNING
BEACON COMMUNICATIONS Tokyo / BIRDMAN Tokyo JAPAN PUZZLE Tokyo JAPAN
THE NEGOTIATION
HEINEKEN ASIA PACIFIC / HEINEKEN
TEQUILA\SINGAPORE Singapore SINGAPORE ACTIVE TV Singapore SINGAPORE
BLOCKER THE PSYCHIC ROACH
TAB / TAB
ANALOGFOLK Sydney AUSTRALIA VERSUS Sydney AUSTRALIA
BOSSPATROL
UNITED SPIRITS / MCDOWELL'S NO.1
DDB MUDRA GROUP Mumbai / ROARS TECHNOLOGIES Ahmedabad INDIA