Title Brand Product / Service Entrant Company Location Production Company Location Award
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, documentary or light entertainment show around a product(s) or brand(s)
SAY I LOVE YOU THIS CHINESE NEW YEAR
NAGA DDB MALAYSIA / CHINESE NEW YEAR GREETINGS
NAGA DDB MALAYSIA Selangor MALAYSIA EFFECTORY MUSIC Kuala Lumpur MALAYSIA
A10 Best Integrated Content Campaign
WONDERLAND
SAMSUNG ELECTRONICS MALAYSIA / SAMSUNG GALAXY NOTE II
LEO BURNETT ADVERTISING Kuala Lumpur MALAYSIA RESERVOIR PRODUCTION Selangor MALAYSIA
A06 Best Use or Integration of Music
RUN COOL WITH MUSIC
ADIDAS HONG KONG / RUNNING
CARAT MEDIA SERVICES Hong Kong HONG KONG
A09 Best use or integration of digital or social media
TRIAL BY TIMELINE
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
COLENSO BBDO Auckland NEW ZEALAND ASSEMBLY Auckland NEW ZEALAND
Gold Spike
A05 Best Use or Integration of Experiential Events
DRIVING DOGS
MINI / SPCA NEW ZEALAND / DOG ADOPTION
DRAFTFCB NEW ZEALAND Auckland NEW ZEALAND
THE V MOTION PROJECT
FRUCOR BEVERAGES / V ENERGY DRINK
COLENSO BBDO Auckland NEW ZEALAND THICK AS THIEVES Auckland / ASSEMBLY Auckland NEW ZEALAND
Short List
A09 Best use or integration of digital or social media
CLOUD 9 #FROZENINTHECLOUDS
BULLA DAIRY FOODS / FROZEN YOGHURT
GREY MELBOURNE AUSTRALIA WILL O'ROURKE Sydney AUSTRALIA
A10 Best Integrated Content Campaign
SHARE A COKE AND A SONG
THE COCA-COLA COMPANY / COCA-COLA
HOST Sydney AUSTRALIA EXIT FILMS Sydney AUSTRALIA
Bronze Spike
A06 Best Use or Integration of Music
WONDERLAND
SAMSUNG ELECTRONICS MALAYSIA / SAMSUNG GALAXY NOTE II
LEO BURNETT ADVERTISING Kuala Lumpur MALAYSIA RESERVOIR PRODUCTION Selangor MALAYSIA
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, documentary or light entertainment show around a product(s) or brand(s)
ONE DAY IN PARADISE
TOURISM AND EVENTS QUEENSLAND / TOURISM TROPICAL NORTH QUEENSLAND
SAPIENTNITRO Miami USA THE POST LOUNGE Brisbane AUSTRALIA
Short List
A04 Best Use or Integration of User-Generated Content
MAHINDRA XUV500 MEMORABLE STORIES SHORT FILM FESTIVAL
MAHINDRA 4 WHEELERS / MAHINDRA XUV500
HUNGAMA DIGITAL SERVICES Mumbai INDIA
A03 Best Brand or Product Integration into a Feature Film, Existing TV Show and/or Series
VW – TURNING SCIROCCO INTO A FAST AND FURIOUS ACTION STAR
VOLKSWAGEN / VW SCIROCCO AND FAST & FURIOUS 6
MEDIACOM Seoul SOUTH KOREA CJ E&M Seoul SOUTH KOREA
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or miniseries around a product or brand
THE BIG NIGHT
SUBARU / SUBARU FORESTER
ADK JAPAN Tokyo JAPAN GREAT GUNS London UNITED KINGDOM
Bronze Spike
ZHONGHUA WEIBO MASTER
UNILEVER / ZHONGHUA TOOTHPASTE
PHD Shanghai CHINA CENTURY BOYING FILM PRODUCTION Nanjing CHINA
A04 Best Use or Integration of User-Generated Content
SOLDIER FOR WOMEN
P&G / GILLETTE
BBDO INDIA Mumbai INDIA
A03 Best Brand or Product Integration into a Feature Film, Existing TV Show and/or Series
MEGA YDC
PEERLESS PRODUCTS MANUFACTURING CORP. / CHAMPION INFINITY DETERGENT
TBWA\SANTIAGO MANGADA PUNO Makati City / ONE MEGA GROUP Manilla THE PHILIPPINES
Short List
A08 Best Use or Integration of Gaming
ONE DAY CEASEFIRE
PEACE ONE DAY / PUBLIC SERVICE
OGILVY & MATHER SHANGHAI CHINA CMUNE Beijing CHINA
Short List
A06 Best Use or Integration of Music
SHARE A COKE AND A SONG
THE COCA-COLA COMPANY / COCA-COLA
HOST Sydney AUSTRALIA EXIT FILMS Sydney AUSTRALIA
Short List
A10 Best Integrated Content Campaign
SUPPORT-TEAM STORIES
ANZ BANK / BANK
OCTAGON South Melbourne / WHYBIN\TBWA MELBOURNE AUSTRALIA
A05 Best Use or Integration of Experiential Events
THE FIELD TRIP OF THE DREAMS!
CALBEE / CALBEE
DAIKO ADVERTISING Tokyo JAPAN AVALANCHE Tokyo JAPAN
A09 Best use or integration of digital or social media
NEXTGEN CIO
IBM / TECHNOLOGY PRODUCTS AND SERVICES
OGILVY & MATHER SINGAPORE / CBS INTERACTIVE Sydney SINGAPORE
CHENGDU PAMBASSADOR
CHENGDU MUNICIPAL GOVERNMENT / CITY OF CHENGDU
OGILVY & MATHER GROUP HONG KONG HONG KONG
A06 Best Use or Integration of Music
HTC ONE CHANCE CAMPAIGN
HTC / HTC ONE CELL PHONE
ZENITHOPTIMEDIA Shanghai CHINA NEWCAST Shanghai CHINA
A05 Best Use or Integration of Experiential Events
TWIST ‘N’ GO
BAYER / BEROCCA
MEDIACOM Sydney / CAPTIV8 AUSTRALIA
A10 Best Integrated Content Campaign
GRIZZLY GULCH - A RUNAWAY ADVENTURE
HONG KONG DISNEYLAND RESORT / THEME PARK
MINDSHARE Hong Kong / HONG KONG DISNEYLAND Hong Kong HONG KONG
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, documentary or light entertainment show around a product(s) or brand(s)
THE PURSUIT OF PERFECT SOUND
SENNHEISER / SENNHEISER DIGITAL MICROPHONES
PAE MEDIA Beijing CHINA HUA CHENG STUDIO Bejing CHINA
A04 Best Use or Integration of User-Generated Content
PERFUME@CANNES LIONS
AMUSE.INC / PERFUME GLOBAL SITE
DENTSU Tokyo JAPAN RHIZOMATIKS Tokyo JAPAN
Short List
A08 Best Use or Integration of Gaming
RUN THAT TOWN
AUSTRALIAN BUREAU OF STATISTICS / CENSUS
LEO BURNETT SYDNEY AUSTRALIA MILLIPEDE Melbourne AUSTRALIA
Short List
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or miniseries around a product or brand
LIFE WITH MIXED FEELINGS
BRANDS / SCHISANDRA EXTRACT
McCANN TAIWAN Taipei / FROZEN TIME IMAGE STUDIO Taipei CHINESE TAIPEI
A10 Best Integrated Content Campaign
MOST FAMOUS CAT IN HONG KONG
SAMSUNG / SAMSUNG SMARTPHONE AND TABLET
STARCOM MEDIAVEST GROUP Hong Kong / BUSPAK Hong Kong HONG KONG
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, documentary or light entertainment show around a product(s) or brand(s)
BARBIE BIFT FASHION DESIGN COMPETITION
MATTEL / TOYS
FLEISHMAN-HILLARD HONG KONG HONG KONG
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or miniseries around a product or brand
EXTREME PURSUIT
VOLKSWAGEN / VW SPORTS CARS
PAE MEDIA Beijing CHINA BEIJING MENG ZHIYUE WENHUA CHUANMEI LTD. CHINA
A04 Best Use or Integration of User-Generated Content
IRON MAN MANIA
THE WALT DISNEY COMPANY / IRON MAN 3
STARCOM MEDIAVEST GROUP Bangkok THAILAND
A06 Best Use or Integration of Music
PATROL VS BEETHOVEN
NISSAN MOTOR CO AUSTRALIA / NISSAN PATROL
WHYBIN\TBWA MELBOURNE AUSTRALIA INFINITY SQUARED Sydney AUSTRALIA
Bronze Spike
A05 Best Use or Integration of Experiential Events
TOUCH THE MUSIC PROJECT
HYUNDAI MOTOR COMPANY / HYUNDAI SONATA
INNOCEAN WORLDWIDE Seoul SOUTH KOREA PLANIT Seoul SOUTH KOREA
Silver Spike
A09 Best use or integration of digital or social media
TELEKINIZE THE RAINBOW
WRIGLEY / SKITTLES
CLEMENGER BBDO SYDNEY AUSTRALIA
A08 Best Use or Integration of Gaming
CLEAR F1 FANTASY CHAMPION APP
UNILEVER / CLEAR ANTI-DANDRUFF SHAMPOO
PHD Shanghai CHINA FUGUMOBILE Shanghai CHINA
A05 Best Use or Integration of Experiential Events
SHAVE OR CRAVE
P&G INDIA / GILLETTE FUSION GAMER
BBDO INDIA Mumbai INDIA
A09 Best use or integration of digital or social media
ZZZPHONEBED
KDDI / KDDI BRAND
HAKUHODO Tokyo / TIMERS Tokyo JAPAN KAYAC Kanagawa / VANILLA Tokyo JAPAN
A06 Best Use or Integration of Music
CORNETTO MUSIC ICONS
UNILEVER / WALLS CORNETTO
GROUPM Karachi / MINDSHARE PAKISTAN Karachi PAKISTAN NJ PRODUCTIONS Karachi PAKISTAN
A01 Best Fictional Program, Series or Film where a client has successfully created a drama, comedy or miniseries around a product or brand
ROYAL KULITKADA IN DOPPLE TROUBLE BRANDED ANIMATED MOTION COMICS
COCA-COLA FAR EAST / SPARKLING BEVERAGE
STARCOM MEDIAVEST GROUP PHILIPPINES Makati City / ABS -CBN Quezon City THE PHILIPPINES
A08 Best Use or Integration of Gaming
FUNFAIR IN YOUR MOUTH
EBARA FOODS / VEGETABLE SEASONING SAUCE
BEACON/LEO BURNETT Tokyo / BIRDMAN Tokyo JAPAN AMANACREATIVE Tokyo / WOLK Tokyo JAPAN
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, documentary or light entertainment show around a product(s) or brand(s)
DEAR E.T.S
UHA MIKAKUTO / GUMIGUUM
HAKUHODO Osaka JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
A04 Best Use or Integration of User-Generated Content
BUILDING THE PEOPLE'S CAR
VOLKSWAGEN GROUP CHINA / THE PEOPLE'S CAR PROJECT
PROXIMITY BEIJING / GOODSTEIN Beijing CHINA PIXOMONDO Beijing CHINA
Silver Spike
A10 Best Integrated Content Campaign
I'M AMAZING!
McDONALD'S RESTAURANTS (HK) / McDONALD'S
DDB GROUP HONG KONG HONG KONG TOUCHES Hong Kong / DIGIT DIGIT Hong Kong HONG KONG
SEE THE WORLD AT HOME
WYETH NUTRITION HONG KONG / WYETH GOLD
OMD HONG KONG / TBWA\HONG KONG HONG KONG
A05 Best Use or Integration of Experiential Events
TWISTED FOOTBALL
NESTLÉ / MILO CANS
OGILVY MALAYSIA Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK Kuala Lumpur MALAYSIA
Short List
A06 Best Use or Integration of Music
DUMB WAYS TO DIE
METRO TRAINS / METRO TRAINS
McCANN MELBOURNE AUSTRALIA
Grand Prix
A02 Best Non-Fiction Program, Series or Film where a client has successfully created a reality, documentary or light entertainment show around a product(s) or brand(s)
BUILDING THE PEOPLE'S CAR
VOLKSWAGEN GROUP CHINA / THE PEOPLE'S CAR PROJECT
PROXIMITY BEIJING / GOODSTEIN Beijing CHINA PIXOMONDO Beijing CHINA
Bronze Spike
A04 Best Use or Integration of User-Generated Content
MADE BETTER BY YOU
IKEA HONG KONG / 2013 CATALOGUE
OGILVY & MATHER GROUP HONG KONG HONG KONG