Title Brand Product / Service Entrant Company Location Production Company Location Award
A04 Best Use or Integration of User-Generated Content
MADE BETTER BY YOU
IKEA HONG KONG
2013 CATALOGUE
OGILVY & MATHER GROUP HONG KONG HONG KONG
MAHINDRA XUV500 MEMORABLE STORIES SHORT FILM FESTIVAL
MAHINDRA 4 WHEELERS
MAHINDRA XUV500
HUNGAMA DIGITAL SERVICES Mumbai INDIA
NODOGOSHI DREAM OF DREAMS
KIRIN BREWERY COMPANY
NODOGOSHI-NAMA
TYO PRODUCTIONS Tokyo JAPAN TYO PRODUCTIONS
Tokyo
JAPAN
Silver
PERFUME@CANNES LIONS
AMUSE.INC
PERFUME GLOBAL SITE
DENTSU Tokyo JAPAN
Short List
RUN COOL WITH MUSIC
ADIDAS HONG KONG
RUNNING
CARAT MEDIA SERVICES Hong Kong HONG KONG
SAMSUNG GLOBAL BLOGGER
SAMSUNG
GALAXY S3
CHEIL WORLDWIDE Seoul SOUTH KOREA SNEEK
UNITED KINGDOM
SOLDIER FOR WOMEN
P&G
GILLETTE
BBDO INDIA Mumbai INDIA
WONDERLAND
SAMSUNG ELECTRONICS MALAYSIA
SAMSUNG GALAXY NOTE II
LEO BURNETT ADVERTISING Kuala Lumpur MALAYSIA RESERVOIR PRODUCTION
Selangor
MALAYSIA
Short List
WYETH LEARNING SURPRISE VIDEO LIBRARY
WYETH NUTRITION HONG KONG
WYETH GOLD
OMD HONG KONG HONG KONG
A05 Best Use or Integration of Experiential Events
DRIVING DOGS
MINI / SPCA NEW ZEALAND
DOG ADOPTION
DRAFTFCB NEW ZEALAND Auckland NEW ZEALAND
FRIES HEIST
GOLDEN ARCHES DEVELOPMENT CORPORATION
McDONALD'S
LEO BURNETT MANILA THE PHILIPPINES SHOESTRING
Makati City
THE PHILIPPINES
GODIVA LOVE&HUG PROJECT
GODIVA
VALENTINE'S DAY
SAATCHI & SAATCHI FALLON TOKYO JAPAN TAIYO KIKAKU
Tokyo
JAPAN
HAWKER HEROES
SINGAPORE TELECOMMUNICATIONS
SINGTEL
BBDO SINGAPORE SINGAPORE PLAY FILMS
Singapore
SINGAPORE
Silver
I'M AMAZING!
McDONALD'S RESTAURANTS (HK)
McDONALD'S
DDB GROUP HONG KONG HONG KONG TOUCHES
Hong Kong
HONG KONG
IRON MAN MANIA
THE WALT DISNEY COMPANY
IRON MAN 3
STARCOM MEDIAVEST GROUP Bangkok THAILAND
MOVEABLE SHAPE
P&G
VS SASSOON
KETCHUM Hong Kong HONG KONG
MTV BLOC PARTY
MTV
MTV BLOC PARTY
VIACOM18 MEDIA Mumbai INDIA
OLYMPIC SHIRT FLAG
P&G
ARIEL COLOR
ACE SAATCHI & SAATCHI Manila THE PHILIPPINES TOWER OF DOOM
Quezon City
THE PHILIPPINES
Short List
PERFUME@CANNES LIONS
AMUSE.INC
PERFUME GLOBAL SITE
DENTSU Tokyo JAPAN
SCREAM HALLOWEEN
BACARDI JAPAN
BACARDI
PICS Tokyo JAPAN PICS
Tokyo
JAPAN
SHAVE OR CRAVE
P&G INDIA
GILLETTE FUSION GAMER
BBDO INDIA Mumbai INDIA
SHAVE TO SAVE
P&G INDIA
GILLETTE GUARD
BBDO INDIA Mumbai INDIA
SMALL WORLD MACHINES
COCA-COLA
COCA-COLA
LEO BURNETT SYDNEY AUSTRALIA HIGHLIGHT FILMS
Mumbai
INDIA
Silver
TABLET MAN
TOSHIBA
TOSHIBA TABLET
GREAT WORKS Tokyo JAPAN TAIYO KIKAKU
Tokyo
JAPAN
THE FIELD TRIP OF THE DREAMS!
CALBEE
CALBEE
DAIKO ADVERTISING Tokyo JAPAN AVALANCHE
Tokyo
JAPAN
THE NIGHTSIDE EXPERIENCE
LEE ASIA PACIFIC
LEE NIGHTSKINS
OGILVY SHANGHAI CHINA
THE V MOTION PROJECT
FRUCOR BEVERAGES
V ENERGY DRINK
COLENSO BBDO Auckland NEW ZEALAND THICK AS THIEVES
Auckland
ASSEMBLY
Auckland
NEW ZEALAND
Short List
TOUCH THE MUSIC PROJECT
HYUNDAI MOTOR COMPANY
HYUNDAI SONATA
INNOCEAN WORLDWIDE Seoul SOUTH KOREA PLANIT
Seoul
SOUTH KOREA
Silver
TWIST ‘N’ GO
BAYER
BEROCCA
MEDIACOM Sydney AUSTRALIA
TWISTED FOOTBALL
NESTLÉ
MILO CANS
OGILVY MALAYSIA Kuala Lumpur MALAYSIA DIRECTOR'S THINK TANK
Kuala Lumpur
MALAYSIA
Short List
VISION SHIFT SYSTEM
SONY MARKETING (JAPAN)
HEAD MOUNTED DISPLAY
DENTSU Tokyo JAPAN
VOLKSWAGEN GROUP CHINA MEDIA NIGHT 2012
VOLKSWAGEN GROUP CHINA
MULTIPLE VW PRODUCTS
DVP CHINA EVENTMARKETING Shanghai CHINA
A06 Best Use or Integration of Music
BACARDI SCREAMING
BACARDI JAPAN
BACARDI
PICS Tokyo JAPAN PICS
Tokyo
JAPAN
CORNETTO MUSIC ICONS
UNILEVER
WALLS CORNETTO
MINDSHARE PAKISTAN Karachi PAKISTAN NJ PRODUCTIONS
Karachi
PAKISTAN
DUMB WAYS TO DIE
METRO TRAINS
METRO TRAINS
McCANN MELBOURNE AUSTRALIA
Grand Prix
'FEVICOL SE' - THE SONG
PIDILITE INDUSTRIES
FEVICOL
OGILVY & MATHER INDIA Mumbai INDIA ARBAAZ KHAN PRODUCTION
Mumbai
INDIA
HTC ONE CHANCE CAMPAIGN
HTC
HTC ONE CELL PHONE
ZENITHOPTIMEDIA Shanghai CHINA NEWCAST
Shanghai
CHINA
PATROL VS BEETHOVEN
NISSAN MOTOR CO AUSTRALIA
NISSAN PATROL
WHYBIN\TBWA MELBOURNE AUSTRALIA INFINITY SQUARED
Sydney
AUSTRALIA
Bronze
RUN COOL WITH MUSIC
ADIDAS HONG KONG
RUNNING
CARAT MEDIA SERVICES Hong Kong HONG KONG
SHARE A COKE AND A SONG
THE COCA-COLA COMPANY
COCA-COLA
HOST Sydney AUSTRALIA EXIT FILMS
Sydney
AUSTRALIA
Short List
THE COCA-COLA REMIX BOTTLE
COCA-COLA
COCA-COLA
OGILVY & MATHER SINGAPORE SINGAPORE SET
Tokyo
JAPAN
THE MOSQUITO HATER
SOFFELL
SOFFELL ANTI MOSQUITO REPELLENT LOTION
OMD THAILAND Bangkok THAILAND
THE TIE-UP SONG OF FURBY WEE-TEE-WEE-TEE VIDEO
TOMY COMPANY,LTD.
FURBY
DAIKO ADVERTISING Tokyo JAPAN MAZRI
Tokyo
JAPAN
THE V MOTION PROJECT
FRUCOR BEVERAGES
V ENERGY DRINK
COLENSO BBDO Auckland NEW ZEALAND THICK AS THIEVES
Auckland
ASSEMBLY
Auckland
NEW ZEALAND
UNICORN X SPACE BROTHERS FEEL SO MOON
KODANSHA
SPACE BROTHERS
PARTY Tokyo JAPAN TAIYO KIKAKU
Tokyo
JAPAN
Silver
WONDERLAND
SAMSUNG ELECTRONICS MALAYSIA
SAMSUNG GALAXY NOTE II
LEO BURNETT ADVERTISING Kuala Lumpur MALAYSIA RESERVOIR PRODUCTION
Selangor
MALAYSIA
ZIMA Z-MACHINES
MOLSON COORS JAPAN
ZIMA
HAKUHODO Tokyo JAPAN AOI PRO.
Tokyo
JAPAN
A07 Best Use or Integration of Offline Media such as Print, Outdoor, etc.
BRIDGE OF LIFE
SAMSUNG LIFE INSURANCE
SAMSUNG LIFE INSURANCE
CHEIL WORLDWIDE Seoul SOUTH KOREA GIRINGREEM FILM
Seoul
SOUTH KOREA
Silver
LOVE ALWAYS PREVAILS WITH TEFAL
TEFAL
TEFAL FUZZY LOGIC RICE COOKER
MAXUS COMMUNICATIONS Singapore SINGAPORE
UNITY PAPER
WIJEYA NEWSPAPERS
ADA NEWSPAPER
LEO BURNETT SOLUTIONS Colombo SRI LANKA 24 FRAMES
Colombo
SRI LANKA
Bronze