| Title | CUNNING IS BEAUTIFUL. | 
| Brand | THE YOSHIDA HIDEO MEMORIAL FOUNDATION/ADVERTISING MUSEUM TOKYO | 
| Product / Service | ONE SHOW 2011 EXHIBITION IN JAPAN | 
| Category | A11. Sports, Entertainment, Travel & Leisure | 
| Entrant | DENTSU Tokyo, JAPAN | 
| Entrant Company: | DENTSU Tokyo, JAPAN | 
| Advertising Agency: | DENTSU Tokyo, JAPAN | 
| Name | Position | 
|---|---|
| Yuya Furukawa | Executive Creative Director | 
| Haruko Tsutsui/Nae Mikuni | Copywriter | 
| Yoshihiro Yagi | Art Director | 
| Minami Ohtsuka/Kenichi Tanaka/Yusuke Nonaka (Designer) | Other Credits |