Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Media Placement Location Award
B05 Public Service, Charity & Fund Raising
THE SEARCH FOR AUSTRALIA'S NEXT TOP GUN
AUSTRALIAN FEDERAL GOVERNMENT
DEFENCE FORCE RECRUITING 		UNIVERSAL MCCANN Surry Hills AUSTRALIA
GAME ON WITH THE AUSTRALIAN NAVY
AUSTRALIAN FEDERAL GOVERNMENT
DEFENCE FORCE RECRUITTING 		UNIVERSAL MCCANN Surry Hills AUSTRALIA
HUGS NOT DRUGS
AUSTRALIAN FEDERAL GOVERNMENT
DEPARTMENT OF HEALTH 		UNIVERSAL MCCANN Surry Hills AUSTRALIA
CHARITY BLOSSOMS
JAPAN WEATHER ASSOCIATION
CHARITY 		DENTSU TEC Tokyo JAPAN
SFX
THE PHILIPPINE DEPARTMENT OF HEALTH
ANTI-FIRECRACKER CAMPAIGN 		DDB DM9JAYMESYFU Makati City THE PHILIPPINES
RAPID RESCUE
SINGAPORE RED CROSS SOCIETY
RED CROSS 		JWT SINGAPORE SINGAPORE
EARTH HOUR 2012
WWF
EARTH HOUR 2012 		MINDSHARE Singapore SINGAPORE MINDSHARE Singapore SINGAPORE
CLOSED EYES
NATIONAL UNION OF JOURNALISTS IN THE PHILIPPINES
NUJP 		BBDO GUERRERO Makati City THE PHILIPPINES PHD MEDIA Makati City THE PHILIPPINES
SHARE FOR SMILES
OPERATION SMILE SINGAPORE
OPERATION SMILES FUNDRAISING 		Y&R SINGAPORE SINGAPORE
EUNUCHS
HEAL FOUNDATION OF INDIA
PUBLIC AWARENESS SERVICES 		McCANN WORLDGROUP INDIA Mumbai INDIA MRM New Delhi INDIA
BAN BLUE LINE
MAHANAGAR WALEFARE SOCIETY
CHARITY 		McCANN WORLDGROUP INDIA Mumbai INDIA MRM New Delhi INDIA
EARTH BAGS
BODYSHOP & GREEN VOLUNTEERS
BODYSHOP & GREEN VOLUNTEERS 		OGILVY & MATHER SINGAPORE SINGAPORE
PEDIGREE ADOPTION DRIVE
MARS PETCARE
PEDIGREE DOG ADOPTION 		WHYBIN\TBWA GROUP Sydney AUSTRALIA STARCOM MEDIAVEST GROUP Melbourne AUSTRALIA
Bronze
ONG & RAJ
HEALTH PROMOTION BOARD
HEALTH PROMOTION BOARD 		OMD Singapore SINGAPORE OMD Singapore SINGAPORE
TOUCHING WORDS
EYEBANK FOUNDATION OF THE PHILIPPINES
EYEBANK FOUNDATION OF THE PHILIPPINES 		TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES
HAIR FOR HOPE
CHULABHORN HOSPITAL
CANCER PATIENTS DEPARTMENT 		THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
Bronze
WORLD'S YOUNGEST JOB APPLICANT
PLAN INDIA
CHILD WELFARE FUND 		BBDO INDIA Gurgaon INDIA
X-RAY FILM PROJECT
THE DEPARTMENT OF DISEASE CONTROL, MINISTRY OF PUBLIC HEALTH
YOUTH AND PHA FRIENDLY SERVICE 		THE LEO BURNETT GROUP THAILAND Bangkok THAILAND
SECOND MOTHERS’ REVOLUTION!
ABT
SAATHI BACHPAN KE 		MAXUS INDIA Gurgaon INDIA MAXUS INDIA Gurgaon INDIA
LOVE PARKING CAMPAIGN
GOOD NEIGHBORS
PUBLIC SERVICE 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
Bronze
DON'T ABANDON YOUR FAMILY
KOREAN ANIMAL WELFARE ASSOCIATION
ANIMAL CHARITY 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
1 MIN SONG FOR SHOWER
ONE FOUNDATION
ONE FOUNDATION 		DDB CHINA GROUP Shanghai CHINA
A GOOD BUTTON
THE HONG KONG SOCIETY FOR REHABILITATION
THE HONG KONG SOCIETY FOR REHABILITATION 		McCANN WORLDGROUP Hong Kong HONG KONG
CARS IN CONTROL
CARLSBERG
ANTI-DRINK DRIVING MESSAGE 		EURO RSCG SINGAPORE SINGAPORE
BLIND. FAITH.
SINGAPORE ASSOCIATION OF THE VISUALLY HANDICAPPED
PUBLIC SERVICE 		EURO RSCG SINGAPORE SINGAPORE
FLYING BOOK
AMWAY (THAILAND)
AMWAY ONE BY ONE 		OGILVY & MATHER Bangkok THAILAND
Short List
SMOKING KID
THAI HEALTH PROMOTION FOUNDATION
HEALTH PROMOTION FOUNDATION 		OGILVY & MATHER Bangkok THAILAND

Gold Spike
SAYA “SUKA” MALAYSIA!
PETROLIAM NASIONAL BERHAD (PETRONAS)
FUEL - MERDEKA 2011 (INDEPENDENCE DAY 2011) 		ZENITH MALAYSIA Kuala Lumpur MALAYSIA ZENITH MALAYSIA Kuala Lumpur MALAYSIA
C01 Integrated Media Campaign
BACK BY POPULAR DEMAND
McDONALD'S AUSTRALIA
McFEAST & SHAKER FRIES 		OMD SYDNEY AUSTRALIA OMD SYDNEY AUSTRALIA
Bronze
SHANNONS SUPERCAR SHOWDOWN
SUNCORP GROUP
SHANNONS 		STARCOM MEDIAVEST GROUP Melbourne AUSTRALIA STARCOM MEDIAVEST GROUP Melbourne AUSTRALIA
SORRY ABOUT THE TWIGS, FOLKS
DB BREWERIES
MONTEITH'S CRUSHED CIDER 		COLENSO BBDO Auckland NEW ZEALAND SPARK PHD Auckland NEW ZEALAND
DESIGN YOUR DREAM FABIA
VOLKSWAGEN
VW SKODA FABIA 		MEDIACOM Shanghai CHINA
KOREANS' BIG MAC SONG!
McDONALD'S
BIG MAC 		STARCOM MEDIAVEST GROUP KOREA Seoul SOUTH KOREA STARCOM MEDIAVEST GROUP KOREA Seoul SOUTH KOREA
THE EVERYDAY SOLDIER MOVEMENT
P&G
GILLETTE FUSION 		BBDO INDIA Mumbai INDIA MEDIACOM Mumbai INDIA
Short List
YOU SHAVE. I SHAVE.
P&G
GILLETTE FUSION 		BBDO INDIA Mumbai INDIA MEDIACOM Mumbai INDIA
AWAKEN THE BEEFLEX
MLA
BEEF 		UNIVERSAL MCCANN Surry Hills AUSTRALIA
Bronze
CHOP-ULAR CULTURE
MLA
LAMB FOR AUSTRALIA DAY 		UNIVERSAL MCCANN Surry Hills AUSTRALIA
INTEL CREATIVE CHALLENGE
INTEL
INTEL BRAND 		OMD CHINA Beijing CHINA
HEINEKEN LIVE KICK
HEINEKEN AUSTRALIA
RUGBY WORLD CUP 		ZENITHOPTIMEDIA AUSTRALIA Sydney AUSTRALIA ZENITHOPTIMEDIA AUSTRALIA Sydney AUSTRALIA
THE TWO FACES OF LOVE
UNILEVER TAIWAN
POND'S 		WEBGENE INFORMATION Taipei CHINESE TAIPEI PHD TAIWAN Taipai CHINESE TAIPEI
RACING TOUCH YOUR LIFE
TISSOT
TISSOT RACING TOUCH 		MAXUS COMMUNICATIONS Hong Kong HONG KONG
DULUX COLOURS OF NEW ZEALAND
DULUX
PAINT 		CLEMENGER BBDO Wellington NEW ZEALAND OMD Wellington NEW ZEALAND
THE MIGHTIEST BURGER EVER ASSEMBLED
KENTUCKY FRIED CHICKEN MANAGEMENT
ZINGER DOUBLE DOWN 		MINDSHARE Singapore SINGAPORE MINDSHARE Singapore SINGAPORE
SHIOKLATY MOMENTS
KRAFT FOODS SINGAPORE
CADBURY DAIRY MILK 		MINDSHARE Singapore SINGAPORE MINDSHARE Singapore SINGAPORE
STARHUB HUB IT
STARHUB
STARHUB 		MINDSHARE Singapore SINGAPORE MINDSHARE Singapore SINGAPORE
THE SHIP SONG PROJECT
SYDNEY OPERA HOUSE
SYDNEY OPERA HOUSE 		THE MONKEYS Sydney AUSTRALIA
Bronze
UNSUNG HEROES
McDONALD'S
RESTAURANT 		DDB GROUP HONG KONG HONG KONG OMNICOM MEDIA GROUP Hong Kong HONG KONG
THE FIRST TEEN PRESIDENT
THE COCA-COLA COMPANY
COCA-COLA 		STARCOM MEDIAVEST GROUP PHILIPPINES Makati City THE PHILIPPINES STARCOM MEDIAVEST GROUP PHILIPPINES Makati City THE PHILIPPINES
NRMA CAR CREATION
INSURANCE AUSTRALIA GROUP
NRMA COMPREHENSIVE CAR INSURANCE 		WHYBIN\TBWA GROUP Sydney AUSTRALIA MEDIACOM Sydney AUSTRALIA

Gold Spike
GRAZED ON GREATNESS
M.J BALE
AUSTRALIAN CRICKET TEAM SPONSORSHIP 		WHYBIN\TBWA GROUP Sydney AUSTRALIA