| Title | SKIN |
| Brand | PETA |
| Product / Service | PETA |
| Category | A09. Best Use of Music |
| Entrant | OGILVY BEIJING, CHINA |
| Entrant Company: | OGILVY BEIJING, CHINA |
| Advertising Agency: | OGILVY BEIJING, CHINA |
| Production Company: | CRYSTAL EDUCATION Beijing, CHINA |
| 2nd Production Company: | CAMIS IMAGE Beijing, CHINA |
| Name | Position |
|---|---|
| Graham Fink | Chief Creative Officer |
| Bill Chan/Kweichee Lam | Executive Creative Director |
| Rain Yu | Creative Director |
| Kweichee Lam/Doug Schiff/Jackie Bai | Copywriter |
| Rain Yu/Xinyan Liu | Art Director |
| Jeff Wong | Agency Producer |
| Feng Gao/Yunsong Liu/Rong Ma/Ning Sun | Producer |
| Rain Yu | Director |
| Sa Xiao | Editor |
| Feng Gao/Lucy Lee | Animation |
| Kai Chen | Cameraman |
| Band:the Heavy/Song: How You Like Me Now/Record Company:ninja Tune | Music |
| Henry Ho | Account Manager |
| Camis Image | EditingCompany |
| Henry Ho | Account Manager |
| Camis Image | Editing Company |
| Illustrator： Xinyan Liu | Other Credits |
This film has created a disturbing world where animals farm humans in order to wear their skin and display their other parts for the sake of fashion. In a world where humans don't see the vice in doing the same with other species, it asks the question, 'who's the animal'?