GET THERE FASTER

TitleGET THERE FASTER
ClientWELLY WORLD CYCLE
Product / ServiceDUCATI MULTISTRADA
CategoryB02. Consumer Products
EntrantTBWA\KUALA LUMPUR, MALAYSIA
Entrant Company:TBWA\KUALA LUMPUR, MALAYSIA
Advertising/Web Design Agency:TBWA\KUALA LUMPUR, MALAYSIA

Brief Explanation

“Get there faster” is an interactive ad conceived to demonstrate the speed factor of Ducati Multistrada bikes. People in the map search site typed an address they wanted to go to and the Ducati digital ad took over. By the time the map appeared in 2 seconds, the Ducati blurb was already next to it with its “Get there faster” message.

Credits

Name Company Position
Jeffery Orr Tbwa \ Tequila Kuala Lumpur Executive Creative Director
Chow Kok Keong Tbwa \ Tequila Kuala Lumpur Creative Director
Tan Jit Seng Tbwa \ Tequila Kuala Lumpur Associate Creative Director
Chow Kok Keong Tbwa \ Tequila Kuala Lumpur Art Director
Tan Jit Seng Tbwa \ Tequila Kuala Lumpur Copywriter
Travin Tan Tbwa \ Tequila Kuala Lumpur Web Designer
Michael Leong Tbwa \ Tequila Kuala Lumpur Web Designer
Joshua Rondilla Tbwa \ Tequila Kuala Lumpur Programmer
Dinesh Mohan Tbwa \ Tequila Kuala Lumpur Programmer
Stephanie Ooi Tbwa \ Tequila Kuala Lumpur Av Producer
Vincent Tja Tbwa \ Tequila Kuala Lumpur Av Producer
Aaron Cowie Tbwa \ Tequila Kuala Lumpur Account Management
Shaun Tay Tbwa \ Tequila Kuala Lumpur Account Management
Brandon Wong Studio 31 Photographer
Brandon Wong Studio 31 Film Director
Reservoir Reservoir Post Production
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