Title | TOKYO SIGHTSEEING ON THE TOEI BUS |
Brand | BUREAU OF TRANSPORTATION TOKYO METROPOLITAN GOVERNMENT |
Product / Service | TOEI BUS |
Category | A05. Consumer Services |
Entrant | HAKUHODO I-STUDIO Tokyo, JAPAN |
Entrant Company: | HAKUHODO I-STUDIO Tokyo, JAPAN |
Advertising/Web Design Agency: | HAKUHODO I-STUDIO Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Koji Hamada | Hakuhodo I-Studio Inc. | Producer |
Koji Hamada | Hakuhodo I-Studio Inc. | Director |
Yosuke Miki | Hakuhodo I-Studio Inc. | Director |
Yosuke Miki | Hakuhodo I-Studio Inc. | Planner |
Atsushi Tanaka | Hakuhodo I-Studio Inc. | Planner |
Takayuki Kashima | Hakuhodo I-Studio Inc. | Planner |
Naoya Suzuki | Hakuhodo I-Studio Inc. | Art Director |
Young Wook Hwang | Hakuhodo I-Studio Inc. | Designer |
Masae Kurata | Hakuhodo I-Studio Inc. | Illustrator |
Soichi Kaneko | Hakuhodo I-Studio Inc. | Html Coding |
Kazushige Tajima | Hakuhodo I-Studio Inc. | Movie Producer |
Daisuke Yamada | Hakuhodo I-Studio Inc. | Movie Director |
Hiroko Sato | Hakuhodo I-Studio Inc. | Movie Director |
Masako Tomiya | Freelance | Video |
"Make Toei Bus tourist-friendly" was our mission. Toei Bus has greater access to many sightseeing spots than other public transportations. However, only little number of tourists use the bus because bus routes are complicated. Therefore, we made an illustrated sightseeing bus routes map, which connected with Google map. On the map, there is movie navigation to sightseeing spots from the closest bus stops. The map and the navigation movies can be viewed on smartphones and tablets, so tourists can compare movies and real street view on their way.