TOKYO SIGHTSEEING ON THE TOEI BUS

TitleTOKYO SIGHTSEEING ON THE TOEI BUS
BrandBUREAU OF TRANSPORTATION TOKYO METROPOLITAN GOVERNMENT
Product / ServiceTOEI BUS
CategoryA05. Consumer Services
EntrantHAKUHODO I-STUDIO Tokyo, JAPAN
Entrant Company:HAKUHODO I-STUDIO Tokyo, JAPAN
Advertising/Web Design Agency:HAKUHODO I-STUDIO Tokyo, JAPAN

Credits

Name Company Position
Koji Hamada Hakuhodo I-Studio Inc. Producer
Koji Hamada Hakuhodo I-Studio Inc. Director
Yosuke Miki Hakuhodo I-Studio Inc. Director
Yosuke Miki Hakuhodo I-Studio Inc. Planner
Atsushi Tanaka Hakuhodo I-Studio Inc. Planner
Takayuki Kashima Hakuhodo I-Studio Inc. Planner
Naoya Suzuki Hakuhodo I-Studio Inc. Art Director
Young Wook Hwang Hakuhodo I-Studio Inc. Designer
Masae Kurata Hakuhodo I-Studio Inc. Illustrator
Soichi Kaneko Hakuhodo I-Studio Inc. Html Coding
Kazushige Tajima Hakuhodo I-Studio Inc. Movie Producer
Daisuke Yamada Hakuhodo I-Studio Inc. Movie Director
Hiroko Sato Hakuhodo I-Studio Inc. Movie Director
Masako Tomiya Freelance Video

Brief Explanation

"Make Toei Bus tourist-friendly" was our mission. Toei Bus has greater access to many sightseeing spots than other public transportations. However, only little number of tourists use the bus because bus routes are complicated. Therefore, we made an illustrated sightseeing bus routes map, which connected with Google map. On the map, there is movie navigation to sightseeing spots from the closest bus stops. The map and the navigation movies can be viewed on smartphones and tablets, so tourists can compare movies and real street view on their way.

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