Title | AVATAR LIVE |
Brand | KIRIN BREWERY |
Product / Service | HYOKETSU |
Category | A02. Fast Moving Consumer Goods |
Entrant | DENTSU Tokyo, JAPAN |
Entrant Company: | DENTSU Tokyo, JAPAN |
Advertising/Web Design Agency: | DENTSU Tokyo, JAPAN |
2nd Advertising/Web Design Agency: | RHIZOMATIKS Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Akio Morita | Dentsu Inc. | Creative Director/Copy Writer |
Daito Manabe | Risomatics.co./Ltd. | Creative Director/Creative Technologist/ |
Mikiko | Choreographer/Stage Director/Visual Director | |
Hiroyasu Kimura | Risomatics.co./Ltd. | Art Director/Planner |
Yasukazu Uchida | Dentsu Inc. | Creative Director/Agency Producer |
Yuna Kayukawa | Dentsu Inc. | Agency Producer/Planner |
Noboru Nishino | Dentsu Inc. | Agency Producer/Planner |
Yasushi Ezoe | Dentsu Inc. | Account Executive |
Satoshi Horii | Rhizomatiks | Interactive Designer/Flash Developer |
Satoru Higa | Rhizomatiks | Technical Director/Visual Programmer |
Yoshikazu Yoshikawa | Bow | Flash Developer |
2bit Ishii | Bufferrenaiss | System Engineer/Programmer |
Takcom | Pics Management | Movie Director/Motion Graphic Designer |
Takahiko Kajima | Pics | Movie Producer |
Keisuke Iizuka | Sound Designer | |
Akira Miwa | Mcray Cg | Cg Designer |
Yosuke Kobayashi | Kitchen Sink | Designer |
Fujinari Tsutsumi | Dentsu Inc. | Copywriter |
Ryosuke Ota | Dentsu Inc. | Agency Producer |
Hidefumi Kokubo | Tow | Producer |
Kentaro Mito | RaD | Markup Engineer |
11 years after an initial launch of theRTD(alcoholic beverages), HYOKETSU, there’s not any more amazement among consumers toward the product. To deliver "SPARKLING SURPRISE" again to consumers, we created a live stage on web site to give an inovative shared experience for users. Users can participate in virtual live show with their own original avatar.