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UNIGROUP

Short List
TitleUNIGROUP
ClientUNIQLO
Product / ServiceUNIQLO
CategoryD01. Integrated Digital Campaign
EntrantDENTSU THAILAND Bangkok, THAILAND
Entrant Company:DENTSU THAILAND Bangkok, THAILAND
Advertising/Web Design Agency:DENTSU THAILAND Bangkok, THAILAND

Brief Explanation

Uniqlo is opening the 4th store in Thailand and want people to invite their friends to join the grand opening day by getting together on the Uniqlo virtual bus. So we create a campaign site, www.unigroupthailand.com , letting people do the design and build their own virtual buses in their own style. They have to invite friends on board and ride together to UNIQLO MEGABANGNA. Anyone who gets a full bus will get a discount coupon. The more friends you invite, the more coupons you'll get and it could only be redeemed at Uniqlo store on the grand opening day.

Credits

Name Company Position
Nat Sathitpattiphan Dentsu Thailand Head Of Interactive Creative And Producer
Pongpipat Tamavichit Dentsu Thailand Head Of Interactive Communication Strategist
Chana Chanchaipiyavong Dentsu Thailand Senior Interactive Communication Strategist
Varist Meksupa Dentsu Thailand Senior Interactive Creative And Producer
Jamjan Singharkitpisan Dentsu Thailand Interactive Creative Producer
Nathanik Klaklangsmorn Dentsu Thailand Interactive Communication Strategist
Tanyalux Chuencharoensuk Dentsu Thailand Interactive Communication Strategist
Nisa Mujjalintrakool Dentsu Thailand Senior Creative Director
Adul Borvornsrisakul Dentsu Thailand Senior Creative Director
Akk Phapongkasem Dentsu Thailand Creative Group Head
Panote Wangchaiya Dentsu Thailand Senior Art Director
Pilan Subhasri Dentsu Thailand Art Director
Patcharin Sukorat Dentsu Thailand Senior Group Account Director
Winida Trakulsin Dentsu Thailand Senior Account Director
Sasichon Petchroongratana Dentsu Thailand Account Executive
Kazuki Yamamoto Dentsu Thailand Executive Vice President
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