Title	UNIGROUP
Brand	UNIQLO
Product / Service	UNIQLO
Category	D01. Integrated Digital Campaign
Entrant	DENTSU THAILAND Bangkok, THAILAND
Entrant Company:	DENTSU THAILAND Bangkok, THAILAND
Advertising/Web Design Agency:	DENTSU THAILAND Bangkok, THAILAND

Credits

Name	Company	Position
Nat Sathitpattiphan	Dentsu Thailand	Head Of Interactive Creative And Producer
Pongpipat Tamavichit	Dentsu Thailand	Head Of Interactive Communication Strategist
Chana Chanchaipiyavong	Dentsu Thailand	Senior Interactive Communication Strategist
Varist Meksupa	Dentsu Thailand	Senior Interactive Creative And Producer
Jamjan Singharkitpisan	Dentsu Thailand	Interactive Creative Producer
Nathanik Klaklangsmorn	Dentsu Thailand	Interactive Communication Strategist
Tanyalux Chuencharoensuk	Dentsu Thailand	Interactive Communication Strategist
Nisa Mujjalintrakool	Dentsu Thailand	Senior Creative Director
Adul Borvornsrisakul	Dentsu Thailand	Senior Creative Director
Akk Phapongkasem	Dentsu Thailand	Creative Group Head
Panote Wangchaiya	Dentsu Thailand	Senior Art Director
Pilan Subhasri	Dentsu Thailand	Art Director
Patcharin Sukorat	Dentsu Thailand	Senior Group Account Director
Winida Trakulsin	Dentsu Thailand	Senior Account Director
Sasichon Petchroongratana	Dentsu Thailand	Account Executive
Kazuki Yamamoto	Dentsu Thailand	Executive Vice President

Brief Explanation

Uniqlo is opening the 4th store in Thailand and want people to invite their friends to join the grand opening day by getting together on the Uniqlo virtual bus. So we create a campaign site, www.unigroupthailand.com , letting people do the design and build their own virtual buses in their own style. They have to invite friends on board and ride together to UNIQLO MEGABANGNA. Anyone who gets a full bus will get a discount coupon. The more friends you invite, the more coupons you'll get and it could only be redeemed at Uniqlo store on the grand opening day.

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