| Title | THE TRANSCENDENT TRANSLUCENCY AD |
| Brand | MITSUBISHI ELECTRIC CORPORATION |
| Product / Service | PLASTIC RECYCLING TECHNOLOGY |
| Category | A16. Corporate Image |
| Entrant | DENTSU Tokyo, JAPAN |
| Entrant Company: | DENTSU Tokyo, JAPAN |
| Advertising Agency: | DENTSU Tokyo, JAPAN |
| Name | Position |
|---|---|
| Yoshihisa Suzuki | Executive Creative Director |
| Yoji Sakamoto | Creative Director |
| Kosuke Wakasugi | Copywriter |
| Takayuki Murano | Art Director |
| Kazunari Koyama | Photographer |
| Shojiro Nagase | Account Supervisor |
| Toru Hashizume | Advertiser's Supervisor |
| Yoshinao Tsuchiai | Account Manager |
| Yoshinao Tsuchiai | Account Manager |
| Producer/Haruhiko Ishikawa/Designer/Kazuya Goto/Printing/Takeshi Iida/Computer Graphics/Yohei Yamada | Other Credits |
Can you tell which of these plastics are unrecyclable?(the front page) Unrecyclable plastics will turn black when scanned through X-ray.We invented a revolutionary technology that exploits this nature of unrecyclable plastics.(the back page)