| Title | THE JACKPOT PRINTER |
| Brand | BROTHER |
| Product / Service | BROTHER PRINTER |
| Category | C03. Special Build |
| Entrant | LEAGAS DELANEY SHANGHAI, CHINA |
| Entrant Company: | LEAGAS DELANEY SHANGHAI, CHINA |
| Advertising Agency: | LEAGAS DELANEY SHANGHAI, CHINA |
| Name | Position |
|---|---|
| Kevin Lee/Adams Fan | Creative Director |
| Adams Fan/Ryan Falch/Kit | Copywriter |
| Tianli Liu/Zhanglei/Kevin Lee | Art Director |
| Xie Cheng Zhi | Photographer |
| Tianli Liu/Zhanglei/Kevinlee | Typographer |
| Edward Dai/Jacob Johansen | Account Supervisor |
The Jackpot Printer is a 3-meter tall slot machine. Inside sit three Brother printers that replicate a slot machine's spinning reels. Just like a regular slot machine, if you strike the same combination you'll win big. We placed The Jackpot Printer in retails stores across Shanghai. We invited patrons of the stores to try their luck. Those who got lucky walked away with great prizes.