RLC

Short List
TitleRLC
ClientREMBRANDT LAW COMPANY
Product / ServiceLAW SERVICE
CategoryA01. Corporate Identity Schemes
EntrantOUT OF THE BOX New Delhi, INDIA
Entrant Company:OUT OF THE BOX New Delhi, INDIA
Design/Advertising Agency:OUT OF THE BOX New Delhi, INDIA

Brief Explanation

Rembrandt (which incidentally means advice in Germanic language) specializes in intellectual property rights (i.e. trademarks, copyrights, patents, etc.), and helps clients navigate through the maze of fine print.

The Brief

Rembrandt Law Company wanted us to develop its brand identity.

How the final design was conceived

We looked at visual cues associated with their area of specialty. Fortuitously, the abbreviation of their name allowed us to use the symbols for registration and copyright. We also included the asterisk to denote fine print. And when the trade mark superscript was added, which anyway had to come in, the logo looked whole and complete.

Indication of how successful the outcome was in the market

With its clear and self explanatory logo, the company was able to successfully able to find its own niche in the market.

Credits

Name Company Position
Viral Pandya Out of the Box Chief Creative Officer
Guneet Pandya Out of the Box Creative Director
Sabu Paul Out of the Box Creative Director
Viral Pandya Out of the Box Art Director
Viral Pandya Out of the Box Designer
Vaibhav Pandey Out of the Box Writer
Viral Pandya Out of the Box Writer
Ajay Yadav Out of the Box Typographer
Sunil Singh Out of the Box Digital Artist
Prathap Suthan Out of the Box Creative Director
Manoj Deb Out of the Box Creative Director
Manoj Deb Out of the Box Designer