Spikes Asia 2020

Winners & Shortlists

Winners

Title	Entrant Company	Location	Award
A01 Food Products
CERAMIC FONTERRA BRANDS / ANLENE MILK POWDER	BBDO PROXIMITY SINGAPORE	SINGAPORE	Short List
GLASS FONTERRA BRANDS / ANLENE MILK POWDER	BBDO PROXIMITY SINGAPORE	SINGAPORE	Short List
JADE FONTERRA BRANDS / ANLENE MILK POWDER	BBDO PROXIMITY SINGAPORE	SINGAPORE	Short List
A03 Home Furnishing, Appliances, Maintenance & Household Products
CHAMELEON RECKITT BENCKISER (THAILAND) / SHIELDTOX NATURGARD	EURO RSCG BANGKOK	THAILAND	Gold Spike
FROG RECKITT BENCKISER (THAILAND) / SHIELDTOX NATURGARD	EURO RSCG BANGKOK	THAILAND	Gold Spike
NAILS 3M TECHNOLOGIES (S) / SCOTCH SUPER 77 MULTI-PURPOSE ADHESIVE	DDB GROUP SINGAPORE	SINGAPORE	Bronze Spike
FISH MMP CORPORATION / M WRAP	CREATIVE JUICE\BANGKOK (TBWA)	THAILAND	Bronze Spike
CHICKEN MMP CORPORATION / M WRAP	CREATIVE JUICE\BANGKOK (TBWA)	THAILAND	Bronze Spike
PORK MMP CORPORATION / M WRAP	CREATIVE JUICE\BANGKOK (TBWA)	THAILAND	Bronze Spike
KEEP YOUR KITCHEN FRESH A BSH HOME APPLIANCES (CHINA) CO. / KITCHEN VENTILATOR	OGILVY BEIJING	CHINA	Short List
KEEP YOUR KITCHEN FRESH B BSH HOME APPLIANCES (CHINA) CO. / KITCHEN VENTILATOR	OGILVY BEIJING	CHINA	Short List
KEEP YOUR KITCHEN FRESH C BSH HOME APPLIANCES (CHINA) CO. / KITCHEN VENTILATOR	OGILVY BEIJING	CHINA	Short List
MOUSE DIY LIVING / DIY FURNITURE	PUBLICIS SINGAPORE	SINGAPORE	Short List
HIDE & SEEK DIY LIVING / DIY FURNITURE	PUBLICIS SINGAPORE	SINGAPORE	Short List
HANDY MAN DIY LIVING / DIY FURNITURE	PUBLICIS SINGAPORE	SINGAPORE	Short List
HOUSE IT WORKS / SECURITY SYSTEMS	HAKUHODO ASIA PACIFIC/SPICY H Bangkok	THAILAND	Short List
OFFICE IT WORKS / SECURITY SYSTEMS	HAKUHODO ASIA PACIFIC/SPICY H Bangkok	THAILAND	Short List
LABORATORY IT WORKS / SECURITY SYSTEMS	HAKUHODO ASIA PACIFIC/SPICY H Bangkok	THAILAND	Short List
A04 Consumer Electronics
CITY ONIDA / ONIDA I21 MOBILE	McCANN WORLDGROUP Mumbai	INDIA	Short List
FOREST ONIDA / ONIDA I21 MOBILE	McCANN WORLDGROUP Mumbai	INDIA	Short List
SEA ONIDA / ONIDA I21 MOBILE	McCANN WORLDGROUP Mumbai	INDIA	Short List
BUS OLIVE TELECOMMUNICATION / OLIVE TRACER PHONES	MUDRA COMMUNICATIONS Mumbai	INDIA	Short List
MALL OLIVE TELECOMMUNICATION / OLIVE TRACER PHONES	MUDRA COMMUNICATIONS Mumbai	INDIA	Short List
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
TRAFFIC BLUES GLAXOSMITHKLINE / PANADOL EXTRA	OGILVY & MATHER MALAYSIA Kuala Lumpur	MALAYSIA	Bronze Spike
MAGICIAN GLAXOSMITHKLINE / PANADOL	GREY GROUP SINGAPORE	SINGAPORE	Bronze Spike
MUSEUM GUARD GLAXOSMITHKLINE / PANADOL	GREY GROUP SINGAPORE	SINGAPORE	Bronze Spike
TIGHTROPE PERFORMER GLAXOSMITHKLINE / PANADOL	GREY GROUP SINGAPORE	SINGAPORE	Bronze Spike
BUTCHER BAYER PHILIPPINES / SARIDON	BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City	THE PHILIPPINES	Bronze Spike
CARPENTER BAYER PHILIPPINES / SARIDON	BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City	THE PHILIPPINES	Bronze Spike
LAUNDRY BAYER PHILIPPINES / SARIDON	BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City	THE PHILIPPINES	Bronze Spike
HELL KONIMEX PHARMACEUTICAL LABORATORIES / PARAMEX	OGILVY INDONESIA Jakarta	INDONESIA	Short List
CINEMA PHAREX HEALTH CORP. / CARBOCISTEINE COUGH SYRUP	DDB DM9JAYMESYFU Makati City	THE PHILIPPINES	Short List
OPERA PHAREX HEALTH CORP. / CARBOCISTEINE COUGH SYRUP	DDB DM9JAYMESYFU Makati City	THE PHILIPPINES	Short List
LECTURE PHAREX HEALTH CORP. / CARBOCISTEINE COUGH SYRUP	DDB DM9JAYMESYFU Makati City	THE PHILIPPINES	Short List
DOG MINI BRANDS / MINI HEARING AID	MONDAY Bangkok	THAILAND	Short List
DUCK MINI BRANDS / MINI HEARING AID	MONDAY Bangkok	THAILAND	Short List
MAN MINI BRANDS / MINI HEARING AID	MONDAY Bangkok	THAILAND	Short List
NOISY NEIGHBOURS GLAXOSMITHKLINE / PANADOL EXTRA	OGILVY & MATHER MALAYSIA Kuala Lumpur	MALAYSIA	Short List
A06 Clothing, Footwear & Accessories
HEAVEN AND HELL SAMSONITE / SUITCASE	JWT SHANGHAI	CHINA	Grand Prix
A08 Cars & Automotive Services
MOTORCYCLE HERTON CO. / SOLO MOTORCYCLE LOCK	DRAFTFCB Bangkok	THAILAND	Short List
ICONIC VOLKSWAGEN / VW BEETLE	MUDRA COMMUNICATIONS Mumbai	INDIA	Short List
A10 Sports, Entertainment, Travel & Leisure
JET FIGHTER MATTEL (M) / PICTIONARY	OGILVY & MATHER MALAYSIA Kuala Lumpur	MALAYSIA	Silver Spike
T-REX MATTEL (M) / PICTIONARY	OGILVY & MATHER MALAYSIA Kuala Lumpur	MALAYSIA	Silver Spike
WRESTLER MATTEL (M) / PICTIONARY	OGILVY & MATHER MALAYSIA Kuala Lumpur	MALAYSIA	Silver Spike
NUCLEAR WHITE COLLAR HIPPIES / TRAVEL COMPANY	BBDO INDIA Mumbai	INDIA	Bronze Spike
SEA LEVEL WHITE COLLAR HIPPIES / TRAVEL COMPANY	BBDO INDIA Mumbai	INDIA	Bronze Spike
TERRORISM WHITE COLLAR HIPPIES / TRAVEL COMPANY	BBDO INDIA Mumbai	INDIA	Bronze Spike
A11 Publications & Media
VISUAL CLASSIFIED BENNETT, COLEMAN & CO. / THE TIMES OF INDIA	TAPROOT INDIA Mumbai	INDIA	Bronze Spike
RIOT NEW STRAITS TIMES PRESS / NEWSPAPER	McCANN ERICKSON MALAYSIA Petaling Jaya	MALAYSIA	Bronze Spike
SMUGGLING NEW STRAITS TIMES PRESS / NEWSPAPER	McCANN ERICKSON MALAYSIA Petaling Jaya	MALAYSIA	Bronze Spike
EXPLOITATION NEW STRAITS TIMES PRESS / NEWSPAPER	McCANN ERICKSON MALAYSIA Petaling Jaya	MALAYSIA	Bronze Spike
A14 Commercial Public Services
HOUSE THAILAND YELLOW PAGES / YELLOW PAGES	CREATIVE JUICE\BANGKOK (TBWA)	THAILAND	Bronze Spike
A15 Corporate Image
INNOVATION MARICO / SAFFOLALIFE / WORLD HEART DAY	McCANN WORLDGROUP Mumbai	INDIA	Short List
A16 Public Service, Charity & Fund Raising
MAID AGENCY TRAFFICK LIGHTS / SEX TRAFFICKING AWARENESS	BBDO PROXIMITY SINGAPORE	SINGAPORE	Silver Spike
RESTAURANT TRAFFICK LIGHTS / SEX TRAFFICKING AWARENESS	BBDO PROXIMITY SINGAPORE	SINGAPORE	Silver Spike
TAILOR TRAFFICK LIGHTS / SEX TRAFFICKING AWARENESS	BBDO PROXIMITY SINGAPORE	SINGAPORE	Silver Spike
HIDEKI TOJO GLOBAL ALLIANCE / DONATION APPEAL	OGILVY SINGAPORE	SINGAPORE	Silver Spike
HIROHITO GLOBAL ALLIANCE / DONATION APPEAL	OGILVY SINGAPORE	SINGAPORE	Silver Spike
HIROSHIMA GLOBAL ALLIANCE / DONATION APPEAL	OGILVY SINGAPORE	SINGAPORE	Silver Spike
PIMPLE BREAST CANCER FOUNDATION / BREAST CANCER AWARENESS	DDB GROUP SINGAPORE	SINGAPORE	Bronze Spike
KIDS UNICEF INDONESIA / UNICEF PSA	LOWE INDONESIA Jakarta	INDONESIA	Bronze Spike
KITCHEN UNICEF INDONESIA / UNICEF PSA	LOWE INDONESIA Jakarta	INDONESIA	Bronze Spike
FAMILY UNICEF INDONESIA / UNICEF PSA	LOWE INDONESIA Jakarta	INDONESIA	Bronze Spike
MELT GREENPEACE / CAR FREE DAY	LEO BURNETT Hong Kong	HONG KONG	Bronze Spike
DROUGHT GREENPEACE / CAR FREE DAY	LEO BURNETT Hong Kong	HONG KONG	Bronze Spike
FLOOD GREENPEACE / CAR FREE DAY	LEO BURNETT Hong Kong	HONG KONG	Bronze Spike
CLOTHES JALA PRT / DOMESTIC WORKERS PROTECTION	OGILVY INDONESIA Jakarta	INDONESIA	Short List
DISHES JALA PRT / DOMESTIC WORKERS PROTECTION	OGILVY INDONESIA Jakarta	INDONESIA	Short List
MOP JALA PRT / DOMESTIC WORKERS PROTECTION	OGILVY INDONESIA Jakarta	INDONESIA	Short List
BIG BOTTOM BREAST CANCER FOUNDATION / BREAST CANCER AWARENESS	DDB GROUP SINGAPORE	SINGAPORE	Short List
BAD HAIR DAY BREAST CANCER FOUNDATION / BREAST CANCER AWARENESS	DDB GROUP SINGAPORE	SINGAPORE	Short List

A03 Home Furnishing, Appliances, Maintenance & Household Products
CHAMELEON
RECKITT BENCKISER (THAILAND) / SHIELDTOX NATURGARD

EURO RSCG BANGKOK

THAILAND

Gold
Spike
FROG
RECKITT BENCKISER (THAILAND) / SHIELDTOX NATURGARD

EURO RSCG BANGKOK

THAILAND

Gold
Spike
NAILS
3M TECHNOLOGIES (S) / SCOTCH SUPER 77 MULTI-PURPOSE ADHESIVE

DDB GROUP SINGAPORE

SINGAPORE

Bronze Spike
FISH
MMP CORPORATION / M WRAP

CREATIVE JUICE\BANGKOK (TBWA)

THAILAND

Bronze Spike
CHICKEN
MMP CORPORATION / M WRAP

CREATIVE JUICE\BANGKOK (TBWA)

THAILAND

Bronze Spike
PORK
MMP CORPORATION / M WRAP

CREATIVE JUICE\BANGKOK (TBWA)

THAILAND

Bronze Spike
KEEP YOUR KITCHEN FRESH A
BSH HOME APPLIANCES (CHINA) CO. / KITCHEN VENTILATOR

OGILVY BEIJING

CHINA

Short List
KEEP YOUR KITCHEN FRESH B
BSH HOME APPLIANCES (CHINA) CO. / KITCHEN VENTILATOR

OGILVY BEIJING

CHINA

Short List
KEEP YOUR KITCHEN FRESH C
BSH HOME APPLIANCES (CHINA) CO. / KITCHEN VENTILATOR

OGILVY BEIJING

CHINA

Short List
MOUSE
DIY LIVING / DIY FURNITURE

PUBLICIS SINGAPORE

SINGAPORE

Short List
HIDE & SEEK
DIY LIVING / DIY FURNITURE

PUBLICIS SINGAPORE

SINGAPORE

Short List
HANDY MAN
DIY LIVING / DIY FURNITURE

PUBLICIS SINGAPORE

SINGAPORE

Short List
HOUSE
IT WORKS / SECURITY SYSTEMS

HAKUHODO ASIA PACIFIC/SPICY H Bangkok

THAILAND

Short List
OFFICE
IT WORKS / SECURITY SYSTEMS

HAKUHODO ASIA PACIFIC/SPICY H Bangkok

THAILAND

Short List
LABORATORY
IT WORKS / SECURITY SYSTEMS

HAKUHODO ASIA PACIFIC/SPICY H Bangkok

THAILAND

Short List

A06 Clothing, Footwear & Accessories
HEAVEN AND HELL
SAMSONITE / SUITCASE

JWT SHANGHAI

CHINA

Grand Prix

A08 Cars & Automotive Services
MOTORCYCLE
HERTON CO. / SOLO MOTORCYCLE LOCK

DRAFTFCB Bangkok

THAILAND

Short List
ICONIC
VOLKSWAGEN / VW BEETLE

MUDRA COMMUNICATIONS Mumbai

INDIA

Short List

A14 Commercial Public Services
HOUSE
THAILAND YELLOW PAGES / YELLOW PAGES

CREATIVE JUICE\BANGKOK (TBWA)

THAILAND

Bronze Spike

A15 Corporate Image
INNOVATION
MARICO / SAFFOLALIFE / WORLD HEART DAY

McCANN WORLDGROUP Mumbai

INDIA

Short List