| Title | BUSINESSMAN |
| Brand | HK SHARK FOUNDATION |
| Product / Service | SHARK CHARITY |
| Category | B01. Art Direction |
| Entrant | OGILVY & MATHER Hong Kong, HONG KONG |
| Entrant Company: | OGILVY & MATHER Hong Kong, HONG KONG |
| Advertising Agency: | OGILVY & MATHER Hong Kong, HONG KONG |
| Name | Position |
|---|---|
| Sandy Chan/Simon Handford | Executive Creative Director |
| Alvin Lim/Eugene Tsoh/Richard Sorensen | Creative Director |
| Francis Chung/Richard Sorensen | Copywriter |
| Alvin Lim/Ben Yeung/Thomas Chung/Hubert Yeung | Art Director |
| Connie Hong | Photographer |
| Kim Ho | Illustrator |
| Tak Chi Lee | Account Supervisor |
| Paul Lam | Account Manager |
If you could feel the pain a shark suffers when it's killed for it's fins, would you still eat shark fin soup?