| Title | HIROSHIMA | 
| Brand | GLOBAL ALLIANCE | 
| Product / Service | DONATION APPEAL | 
| Category | B02. Copywriting | 
| Entrant | OGILVY SINGAPORE, SINGAPORE | 
| Entrant Company: | OGILVY SINGAPORE, SINGAPORE | 
| Advertising Agency: | OGILVY SINGAPORE, SINGAPORE | 
| Name | Position | 
|---|---|
| Steve Back | Chief Creative Officer | 
| Robert Gaxiola/Eugene Cheong(Regional) | Executive Creative Director | 
| Eric Yeo | Creative Director | 
| Eugene Cheong | Copywriter | 
| Chris Soh/Chan Hwee Chong | Art Director | 
| Jeremy Wong | Photographer | 
| Magic Cube | Illustrator | 
| Chris Soh | Typographer |