Title | HAND SHADOWGRAPHY |
Brand | MP TOURISM |
Product / Service | TOURISM |
Category | A05. Direction |
Entrant | FOOTCANDLES Mumbai, INDIA |
Entrant Company: | FOOTCANDLES Mumbai, INDIA |
Advertising Agency: | OGILVY & MATHER Mumbai, INDIA |
Production Company: | FOOTCANDLES Mumbai, INDIA |
Name | Position |
---|---|
Piyush Pandey | Chief Creative Officer |
Abhijit Avasthi | Executive Creative Director |
Mahesh Gharat | Creative Director |
Pradyumna Chauhan | Copywriter |
Ajay Menon | Account Supervisor |
Swadha Kulkarni/Anand Menon | Producer |
Vinil Mathew | Director |
Shweta Venkat Mathew | Editor |
Famous Studio | Sound Studio |
Darshan Nair | Sound Design/Arrangement |
Pixion | Post Production |
Amar Mangrulkar | Music |
Rohit Sharma | Account Manager |
Johnny Soko/The Flying Robots Design Pvt. Ltd. | Special Effects/Computer Graphics |
Sanu John Varughese | Cinematographer |
The state of Madhya Pradesh( M.P.) lies in the centre of India. The film uses the unique art form of Hand Shadowgraphy to showcase the various tourist destinations in the state. The challenge was to design a visual landscape that was both representational and metaphorical, using a restrictive two-dimensional black and white medium and the physical limitations of just a pair of hands. The film has a frugal and rustic feel to it. The music is folk in nature, rendered in the musical narrative style of folk theater in rural north and central India.