Title | BEER - THE UNTOLD STORY |
Brand | DB BREWERIES |
Product / Service | DB EXPORT |
Category | A05. Direction |
Entrant | REVOLVER Sydney, AUSTRALIA |
Entrant Company: | REVOLVER Sydney, AUSTRALIA |
Advertising Agency: | COLENSO BBDO Auckland, NEW ZEALAND |
Production Company: | REVOLVER Sydney, AUSTRALIA |
Name | Position |
---|---|
Nick Worthington | Executive Creative Director |
Levi Slavin | Creative Director |
Nick Worthington/Karl Fleet And Tom Paine | Copywriter |
Mike Davison | Art Director |
Nigel Sutton | Agency Producer |
Group Account Director: Angela Watson | Account Supervisor |
Account Director: Tim Ellis | Advertiser's Supervisor |
Line Producer: Jeff William/Executive Producer: Michael Ritchie | Producer |
The Glue Society | Director |
Adam Jenkins At Feed The Walrus And Justin Harwood At Tomorrowland | Editor |
Visual Effects: Jon Baxter And Mark Robinson At Perceptual Engineering | Post Production |
Stefanie Robertson | Account Manager |
James Hurman And Steve Clark | Planner |
Russell Boyd | Cinematographer |
Feed The Walrus/Tomorrowland | EditingCompany |
Colourist: Peter Ritchie For Toybox | Other Credits |
This spot celebrates the 50th anniversary of New Zealand beer, DB Export. It tells the story of the beer's creation by company Founder Morton Coutts, following the introduction of Arnold Nordmeyer's Black Budget, whereby a 9 pence tax was imposed on imported beer in New Zealand. Morton then set to making New Zealand's own beer, a beer the working man could afford.