Title | COMING OF AGE DAY CEREMONY |
Brand | SUNSHINE ENTERPRISE |
Product / Service | SHINAGAWA AQUARIUM |
Category | A02. Posters |
Entrant | I&S BBDO Tokyo, JAPAN |
Entrant Company: | I&S BBDO Tokyo, JAPAN |
Design/Advertising Agency: | I&S BBDO Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Shinichi Ikeda | I&S BBDO Inc. | Executive Creative Director |
Sei Sugiyama | I&S BBDO Inc. | Art Director / Designer / illustrator |
Kayoko Yukutake | I&S BBDO Inc. | Copywriter |
To publicize the event and send new year greetings
We created the New Year event poster with the carp motif
As this year marked the Aquarium's 20th anniversary, we linked the design with the tumblers which had been distributed to new adults (20-year-olds) at the Coming-of-Age ceremony.
The number of visitors increased dramatically. The Shinagawa Ward Office has requested us to post it in their office.