BOOMING

TitleBOOMING
ClientHYUNDAI MOTOR COMPANY
Product / ServiceWORLD CUP SPONSORSHIP
CategoryA15. Corporate Image
EntrantINNOCEAN WORLDWIDE Seoul, KOREA
Entrant Company:INNOCEAN WORLDWIDE Seoul, KOREA
Advertising Agency:INNOCEAN WORLDWIDE Seoul, KOREA
Production Company:VEGA Seoul, KOREA

Credits

Executive Creative DirectorKang Suk-Kwon
Creative DirectorKang Suk-Kwon
CopywriterSon Jung-Hwa/Kim Min-Chul/Kim Do-Hyung
Advertiser's SupervisorShin Jung-Sup
Account SupervisorChoi Woo-Suk
DirectorKang Si-Won
ProducerKim Ki-Nam
Sound Design/ArrangementKiss Fm
Music Artist/Title"big Bang/Transfixion(Feat. Yu-Na Kim)
Art DirectorYou Hyo-Sang/Jang Hye-Seung
Post ProductionApex/Locus

Brief Explanation

"As the one and only '2010 FIFA Worldcup Official Partner' in Korea, Hyundai excites Passions all over the world, and bonds all those fans of Worldcup by ""shouting"" - the essential concept of the campaign."