SCRATCHING POLE

TitleSCRATCHING POLE
ClientPFIZER ANIMAL HEALTH
Product / ServiceREVOLUTION FLEA REMEDY
CategoryA07. Miscellaneous
EntrantMcCANN HEALTHCARE Sydney, AUSTRALIA
Entrant Company:McCANN HEALTHCARE Sydney, AUSTRALIA
Advertising Agency:McCANN HEALTHCARE Sydney, AUSTRALIA
Production Company:166 PRODUCTIONS Sydney, AUSTRALIA

Credits

Executive Creative DirectorVince Mcsweeny
CopywriterVanessa Reynolds
Agency ProducerRos Payne
Advertiser's SupervisorBrett Simpson
PlannerMark Pollard
Account SupervisorElizabeth Galetta
Art DirectorKate Chisnall

Brief Explanation

Revolution - unlike other flea treatments in australia - is poison free. Wouldn't the world be a great place for cats if everything was as pet friendly as revolution - that was the idea on which we turned a world of lamp posts into a world of scratching posts for cats.