BUS

TitleBUS
ClientCELCOM AXIATA
Product / ServiceINTERNATIONAL ROAMING
CategoryA14. Commercial Public Services
EntrantM&C SAATCHI MALAYSIA Kuala Lumpur, MALAYSIA
Entrant Company:M&C SAATCHI MALAYSIA Kuala Lumpur, MALAYSIA
Advertising Agency:M&C SAATCHI MALAYSIA Kuala Lumpur, MALAYSIA
Production Company:CARROT FILMS Petaling Jaya, MALAYSIA

Credits

Executive Creative DirectorHenry Yap
CopywriterHenry Yap
Agency ProducerJoan Fadzil
Account ManagerLow Bee Yin
DirectorBurint Ramany
ProducerEdwin Ng/Jefferi Tik
Art DirectorPauline Ang/Henry Yap
Post ProductionOriental Post

Brief Explanation

Poor reception on a mobile phone can be quite a nuisance. This commercial dramatizes the fact that one have to move about to get better connection, resulting in the rocking bus.