PARAKEET

TitlePARAKEET
BrandNEWSPAPER SHIZUOKA
Product / ServiceNEWSPAPER
CategoryA11. Publications & Media
EntrantSPOON Tokyo, JAPAN
Entrant Company:SPOON Tokyo, JAPAN
Advertising Agency:DENTSU Tokyo, JAPAN
Production Company:SPOON Tokyo, JAPAN

Credits

Creative DirectorMasako Okamura
CopywriterYuji Matsumura/Hirokazu Ueda/Masako Okamura
Agency ProducerTsuguyuki Saito
Advertiser's SupervisorMasahide Naraoka
Account SupervisorSatoshi Takasugi
DirectorDaisuke Shibata
ProducerNaota Sugawara
Art DirectorYuji Matsumura/Hirokazu Ueda/Masako Okamura
Post ProductionOmnibus Japan/Step

Brief Explanation

Recently in Japan, there has been a sharp decline in the number of people who read newspapers regularly. In order to draw the attention of these inconstant readers, we made a commercial showing a “possible” future for the Shizuoka Newspaper all with a sense of humor.