Title | BANK CLERK |
Brand | BREAKTHROUGH TRUST |
Product / Service | DOMESTIC VIOLENCE AWARENESS |
Category | A16. Public Service, Charity & Fund Raising |
1 of 3 Campaign | |
Entrant | OGILVY & MATHER Mumbai, INDIA |
Entrant Company: | OGILVY & MATHER Mumbai, INDIA |
Advertising Agency: | OGILVY & MATHER Mumbai, INDIA |
Production Company: | LITTLE LAMB FILMS Mumbai, INDIA |
Credits | |
Chief Creative Officer | Rajiv Rao/Abhijit Avasthi |
Creative Director | Zenobia Pithawalla |
Copywriter | Ryan Mendonca |
Account Manager | Deepika Tiwari |
Account Supervisor | Suchitra Madidi |
Director | Bauddhayan Mukherji |
Producer | Supratik Datta |
Editor | Shweta Venkat/Sanchari Das Mollick | Quantel Editor - Sumanth David |
Sound Design/Arrangement | Dharmesh Vora |
Art Director | Mark Benjamin |
Lighting | Harendra Singh |
Post Production | Pixion Studios |
Other Credits | Chief Associate Directors - Vivek Kumar/Surya Balakrishnan | Line Producer - Shivani Shah |
In 2008, we wanted to go beyond merely raising awareness about domestic violence. So we set ourselves the objective of trying to resolve the rampant problem of domestic violence by asking people to get involved. And what we came up with was a simple yet innovative solution that would bring domestic violence to a grinding halt. By the next year, this innovative solution became a movement. These films are inspired by true stories of people who joined the movement against domestic violence.