BREATH

TitleBREATH
ClientTATA TELESERVICES
Product / ServiceTATA INDICOM - DIGITAL CLARITY
CategoryA14. Commercial Public Services
EntrantCONTRACT ADVERTISING INDIA Mumbai, INDIA
Entrant Company:CONTRACT ADVERTISING INDIA Mumbai, INDIA
Advertising Agency:CONTRACT ADVERTISING INDIA Mumbai, INDIA
Production Company:EQUINOX FILMS Mumbai, INDIA

Credits

Chief Creative OfficerRavi Deshpande
Executive Creative DirectorRaj Nair
Creative DirectorMalobi Dasgupta
CopywriterMalobi Dasgupta
Agency ProducerBijoy Deowrah
Account SupervisorAkshika Jain
Art DirectorRavi Deshpande

Brief Explanation

The commercial is a poetic look at the many different kinds of "breaths" and the emotions they hide. Thus reinforcing the digital clarity of the Tata Indicom network.