GOING WEST

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TitleGOING WEST
ClientNEW ZEALAND BOOK COUNCIL
Product / ServiceREADING AWARENESS
CategoryA16. Public Service, Charity & Fund Raising
EntrantCOLENSO BBDO Auckland, NEW ZEALAND
Entrant Company:COLENSO BBDO Auckland, NEW ZEALAND
Advertising Agency:COLENSO BBDO Auckland, NEW ZEALAND
Production Company:ANDERSON M STUDIO London, UNITED KINGDOM

Credits

Brief Explanation

The New Zealand Book Council spends it’s time “bringing books to life” for New Zealanders through its programme of events, signings, school programmes and readers and writers festivals. The idea was to bring a famous NZ book to life using the magic of animation and to inspire people with the power of the written word.