Title | LUNCHBOX |
Brand | IKEA JAPAN |
Product / Service | IKEA STORAGE SOLUTIONS |
Category | A03. Home Furnishing, Appliances, Maintenance & Household Products |
Entrant | ADK JAPAN Tokyo, JAPAN |
Entrant Company: | ADK JAPAN Tokyo, JAPAN |
Advertising Agency: | ADK JAPAN Tokyo, JAPAN |
Production Company: | TYO PRODUCTIONS Tokyo, JAPAN |
Credits | |
Executive Creative Director | Jiro Kanahara |
Creative Director | Jiro Kanahara |
Copywriter | Isao Nakaigawa/Yuko Ito |
Agency Producer | Akira Kobayashi |
Advertiser's Supervisor | Maki Yoshizawa |
Planner | Fumitaka Takano |
Account Supervisor | Hiroko Uchigaki/Kazuha Okuda/Yuka Nakahata |
Art Director | Kaori Miki |
Japanese people, who are well-organized, tend to care about details. However, their rooms are often in a mess, because their rooms are too small for the amount of their belongings. IKEA's storage solutions are here to resolve such issues.