MONKEY LOVE

TitleMONKEY LOVE
ClientGREEN CROSS VIETNAM
Product / ServiceHAND SANITIZER
CategoryA05. Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
EntrantRIVER ORCHID Ho Chi Minh City, VIETNAM
Entrant Company:RIVER ORCHID Ho Chi Minh City, VIETNAM
Advertising Agency:RIVER ORCHID Ho Chi Minh City, VIETNAM
Production Company:SFILMS Ho Chi Minh, VIETNAM

Credits

Chief Creative OfficerPeter Sutherland
Executive Creative DirectorIan Brown
CopywriterIan Brown/Thai Thi Thuy Dung
Agency ProducerBen Gonzales
Advertiser's SupervisorFelicia Cho
Account ManagerLe Anh Vy/Vu Thi Bao Tran
Account SupervisorMonica Morelos
DirectorSunil Thomas
ProducerBrittany Tran
EditorHiep Le

Brief Explanation

Monkey Love is a spoof of the iconic movie, King Kong. The twist is that our Fay Wray character backs away in disgust as she sees Kong's dirty hand. She gets the Green Cross Hand Sanitizer from her bag and sprays on Kong's hand, teaching him how to rub the liquid in his hands. Kong also appreciates the pleasant smell of the germ-killing liquid. The commercial ends with Kong and Fay Wray walking hand in hand.