| Title | LEAF |
| Brand | MERCEDES BENZ |
| Product / Service | CAR |
| Category | A08. Cars & Automotive Services |
| Entrant | BBDO PROXIMITY SINGAPORE, SINGAPORE |
| Entrant Company: | BBDO PROXIMITY SINGAPORE, SINGAPORE |
| Advertising Agency: | BBDO PROXIMITY SINGAPORE, SINGAPORE |
| Production Company: | DIGIPOST Singapore, SINGAPORE |
Credits | |
| Creative Director | Danny Searle |
| Copywriter | Boyd Champness/Ravi Eshwar |
| Agency Producer | Aldrin Teo/Ays Tan |
| Advertiser's Supervisor | Patricia Ho |
| Account Manager | Edwin Tay/Jin Ooi |
| Sound Design/Arrangement | Digipost |
| Art Director | Brad Wilson |
BlueEFFICIENCY is Mercedes-Benz’s holistic approach to eco-friendly motoring. Singaporeans, meanwhile, are not the most environmentally conscious people on earth. But they do believe in karma. Which is why we are showing them that if they buy a Mercedes-Benz, nature will one day return the favour.