| Title | AUTOGRAPH |
| Brand | TELEVISION SAITAMA |
| Product / Service | TV CHANNEL |
| Category | A11. Publications & Media |
| Entrant | DENTSU Tokyo, JAPAN |
| Entrant Company: | DENTSU Tokyo, JAPAN |
| Advertising Agency: | DENTSU Tokyo, JAPAN |
| 2nd Advertising Agency: | BUILD CREATIVEHAUS Tokyo, JAPAN |
| Production Company: | RAY CORPORATION Tokyo, JAPAN |
Credits | |
| Creative Director | Keita Yamada |
| Copywriter | Keita Yamada |
| Planner | Keita Yamada/Yuriko Ishida |
| Director | Shota Hosoya |
| Producer | Daisuke Matsubayashi/Hideki Takeuchi |
| Music Artist/Title | Yo Muto |
Television Saitama is a local television with a number of programs in which many area people have a chance to participate. We wanted to convey the station's special character by showing what happens when people start mistaking themselves as celebrities after taking part a TV program.