| Title | JUNIKA |
| Brand | COLGATE-PALMOLIVE |
| Product / Service | TOOTHPASTE |
| Category | A05. Pharmaceuticals, Beauty Products, Cosmetics & Toiletries |
| Entrant | Y&R Hong Kong, HONG KONG |
| Entrant Company: | Y&R Hong Kong, HONG KONG |
| Advertising Agency: | Y&R Hong Kong, HONG KONG |
| Production Company: | UNITEL PRODUCTIONS Makati City, THE PHILIPPINES |
Credits | |
| Executive Creative Director | Tan Shen Guan |
| Creative Director | Jeff Clulow |
| Agency Producer | Michelle Tan |
| Director | Mike Alcazaran |
| Editor | Edit Point |
This commercial features a little girl who is attempting to answer the question 'what happens when you get cavities?' Her responses are colourful and imaginative. A series of captions now tell us that cavities affect 9 out of 10 Filipino children and that Colgate provides Maximum Cavity Protection.