| Title | BIRD |
| Brand | MERCEDES-BENZ |
| Product / Service | E-CLASS |
| Category | A08. Cars & Automotive Services |
| Entrant | BBDO PROXIMITY SINGAPORE, SINGAPORE |
| Entrant Company: | BBDO PROXIMITY SINGAPORE, SINGAPORE |
| Advertising Agency: | BBDO PROXIMITY SINGAPORE, SINGAPORE |
Credits | |
| Creative Director | Danny Searle |
| Copywriter | Ravi Eshwar/Boyd Champness |
| Account Manager | Edwin Tay/Jin Ooi |
| Art Director | Brad Wilson |
| Photographer | Andy Wee/Stryke/(Shooting Gallery Asia)/Photolibrary/Corbis |
| Other Credits | Digital Imaging: Marvin Yang |