| Title | PARTY SPILLS |
| Brand | KLEENEX |
| Product / Service | VIVA PAPER TOWELS |
| Category | A03. Home Furnishing, Appliances, Maintenance & Household Products |
| Entrant | McCANN HEALTHCARE Sydney, AUSTRALIA |
| Entrant Company: | McCANN HEALTHCARE Sydney, AUSTRALIA |
| Advertising Agency: | McCANN HEALTHCARE Sydney, AUSTRALIA |
Credits | |
| Creative Director | Vince McSweeney |
| Copywriter | Vince Mcsweeney/Brendan Willenberg |
| Advertiser's Supervisor | Jane Mcglinchey |
| Planner | Mark Pollard |
| Account Supervisor | Hannah |
| Art Director | Lizzie Haymer |
| Other Credits | June Laffey |
A tactical ad which appeared the day after Kevin Rudd was ousted by Julia Gillard as Prime Minister in Australia. This was a (LABOUR) party spill of the gigantic kind. Thank goodness for Viva. The ad received massive PR around Australia for its cheeky response to this internal labour party blow up.