| Title | SAFE |
| Brand | MIDEA |
| Product / Service | SECURITY CAMERA |
| Category | A03. Home Furnishing, Appliances, Maintenance & Household Products |
| Entrant | OGILVY SHANGHAI, CHINA |
| Entrant Company: | OGILVY SHANGHAI, CHINA |
| Advertising Agency: | OGILVY SHANGHAI, CHINA |
Credits | |
| Executive Creative Director | Kevin Lee |
| Creative Director | Kevin Lee/Kit Ong |
| Copywriter | Kit Ong |
| Account Manager | Cissy Shen |
| Account Supervisor | Shining Gao |
| Art Director | Robin Wu/Minsheng Zhang/Jordan Dong/Zhang Lei/Kevin Lee |
| Photographer | Keno Zhao (Refine Images) |
| Typographer | Robin Wu |
| Other Credits | Retoucher: Joo Jeoh (Refine Images) |