| Title | SHOES |
| Brand | PEPSI |
| Product / Service | 7UP |
| Category | A02. Beverages - Alcoholic & Non-Alcoholic |
| Entrant | BBDO CHINA Shanghai, CHINA |
| Entrant Company: | BBDO CHINA Shanghai, CHINA |
| Advertising Agency: | BBDO CHINA Shanghai, CHINA |
Credits | |
| Chief Creative Officer | Leong Wai Foong |
| Executive Creative Director | Andrew Lok |
| Creative Director | Alex Xie |
| Copywriter | Bati Wu |
| Account Supervisor | Jennifer Chern |
The new image of 7UP, coming June 2010