| Title | PIERCING |
| Brand | HEALTH PROMOTION BOARD |
| Product / Service | BINGE DRINKING AWARENESS |
| Category | C05. Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness |
| Entrant | OGILVY SINGAPORE , SINGAPORE |
| Entrant Company: | OGILVY SINGAPORE, SINGAPORE |
| Advertising Agency: | OGILVY SINGAPORE, SINGAPORE |
Credits | |
| Executive Creative Director | Robert Gaxiola |
| Creative Director | Troy Lim |
| Copywriter | Craig Love/Troy Lim |
| Account Manager | Chong Jia Jun/Monica De Grave/Jude Foo |
| Account Supervisor | Shirley Tay |
| Art Director | Simon Yeo |
| Illustrator | Kris/Magic Cube |
| Photographer | Peter Bannan |
| Typographer | Simon Yeo |