| Title | SMOKE TRAIL |
| Brand | GPS BAY MALAYSIA |
| Product / Service | GPS SYSTEM |
| Category | A08. Cars & Automotive Services |
| Entrant | McCANN ERICKSON SINGAPORE, SINGAPORE |
| Entrant Company: | McCANN ERICKSON SINGAPORE, SINGAPORE |
| Advertising Agency: | McCANN ERICKSON SINGAPORE, SINGAPORE |
Credits | |
| Executive Creative Director | Farrokh Madon |
| Copywriter | Chow Kok Keong |
| Advertiser's Supervisor | Lim Lai Ang |
| Account Supervisor | Bonnie Chia |
| Art Director | Chow Kok Keong |
| Illustrator | Cue Arts |
| Photographer | Cue Arts |
| Typographer | Chow Kok Keong |
| Other Credits | Production Manager - Jacqueline Wong |