SURPRISE PLATE

TitleSURPRISE PLATE
BrandDABUR INDIA
Product / ServiceHAJMOLA MOUTH FRESHENER
CategoryB04. Bar & Restaurants etc.
EntrantINTER PUBLICITY Mumbai, INDIA
Entrant Company:INTER PUBLICITY Mumbai, INDIA
Advertising Agency:INTER PUBLICITY Mumbai, INDIA

Credits

Chief Creative OfficerAnil Warner
CopywriterAkash Shandilya
Art DirectorShireesh Bhavsar

Execution

In order to promote Hajmola, an after meal digestive, a sachet of the product was taped to the bottom of the plate used to serve meals in restaurants.