Title Brand Product / Service Entrant Company Country Media Placement Country Award
A01 Best Use of Television/Cinema
WOMEN AGAINST LAZY STUBBLE
PROCTER & GAMBLE / GILLETTE MACH 3
MEDIACOM COMMUNICATIONS INDIA Mumbai INDIA MEDIACOM COMMUNICATIONS INDIA Mumbai * INDIA
Gold Spike
INDIA COMES OF AGE
PROCTER & GAMBLE / ANTI AGEING CREAM
MEDIACOM COMMUNICATIONS INDIA Mumbai INDIA MEDIACOM COMMUNICATIONS INDIA Mumbai * INDIA
Silver Spike
LIGHT'S ON NOW
AUSTRALIAN GOVERNMENT - DEPARTMENT OF HEALTH AND AGEING / SKIN CANCER AWARENESS
UM Sydney AUSTRALIA UM Sydney * AUSTRALIA
Bronze Spike
LAMBASSADOR
MEAT & LIVESTOCK AUSTRALIA / LAMB
UM Sydney AUSTRALIA UM Sydney * AUSTRALIA
Gold Spike
EVERY 30 SECONDS
SEEK.COM.AU / JOB WEBSITE
LEO BURNETT Melbourne AUSTRALIA FRANK Melbourne AUSTRALIA
Bronze Spike
A02 Best Use of Magazines/Newspapers
MUSIC EVERYONE
RE:SPECT MAGAZINE / MUSIC MAGAZINE
GREY HONG KONG HONG KONG
Bronze Spike
MIRROR
THE ASAHI SHIMBUN COMPANY / NEWSPAPER
DENTSU KANSAI Osaka JAPAN
Gold Spike
A03 Best Use of Outdoor
KIT KAT CHAIRS
NESTLÉ / KIT KAT
JWT NEW ZEALAND Auckland NEW ZEALAND
Bronze Spike
BRUISE
GABRIELA / ANTI-SPOUSAL ABUSE MOVEMENT
DDB DM9JAYMESYFU Makati City THE PHILIPPINES
Gold Spike
INVISIBLE
AUSTRALIAN CHILDHOOD FOUNDATION / CHILD NEGLECT AWARENESS
JWT Melbourne AUSTRALIA
Bronze Spike
BMW JOY 3D
BMW ASIA / BMW
PUBLICIS SINGAPORE SINGAPORE
Silver Spike
HAPPY WHISTLING MACHINE
COCA-COLA CHINA / COCA-COLA
McCANN WORLDGROUP Hong Kong HONG KONG MEDIABRANDS HONG KONG HONG KONG
Bronze Spike
A04 Best Use of Ambient Media: Small Scale
IDEA INSIDE THE BOX
GUANG YIN CLUB / YOGA CLUB
SHANGHAI HOTIDEA ADVERTISING CHINA
Bronze Spike
UMBRELLA BAGS
THE LOTUS LIGHT CHARITY SOCIETY (HONG KONG) / RELIEF DROUGHT PROGRAM
GREY HONG KONG HONG KONG
Bronze Spike
VOTE FOR KIDS
TULAKABATAAN / STREET KIDS CAMPAIGN
BATES 141 MANILA THE PHILIPPINES
Gold Spike
PEDIGREE ADOPTION DRIVE
MARS PETCARE / DOG RESCUE PROGRAMME
STARCOM MEDIAVEST GROUP Melbourne AUSTRALIA STARCOM MEDIAVEST GROUP Melbourne * AUSTRALIA
Silver Spike
A05 Best Use of Ambient Media: Large
GREEN PEDESTRIAN CROSSING
CHINA ENVIRONMENTAL PROTECTION FOUNDATION / CARBON REDUCTION CAMPAIGN
DDB CHINA GROUP Shanghai CHINA HUARUN MEDIA Shanghai CHINA
Silver Spike
SKY COMIC
ADIDAS JAPAN / ADIDAS FOOTBALL
TBWA\HAKUHODO Tokyo JAPAN
Bronze Spike
HILLS POST 2009
JAPAN POST SERVICE / NEW YEAR'S GREETING CARDS
GT TOKYO JAPAN
Short List
GREAT WALL OF EDUCATION
AVIVA LIFE INSURANCE / STREET TO SCHOOL PROGRAM
BBDO INDIA Gurgaon INDIA
Gold Spike
CLOTHESLINE
ONIDA WASHING MACHINE / WASHING MACHINE
McCANN WORLDGROUP Mumbai INDIA
Bronze Spike
A06 Best Use of Special Events And Stunt/Live Advertising
AIRCRAZE
SINGAPORE HOBBIES SUPPLIES / REMOTE CONTROLLED TOY
DDB SINGAPORE SINGAPORE
Short List
ENGINE-DRIVEN FREE KICKER CASTROL ICHI-GO
BP CASTROL / CASTROL EDGE (ENGINE OIL)
OGILVY ACTION JAPAN Tokyo JAPAN
Bronze Spike
SPACE PROJECT
OLYMPUS CORPORATION / OLYMPUS SPACE PROJECT
GROUND Tokyo JAPAN
Gold Spike
PATTALAM CRICKET
PEPSICO INDIA / 7UP LEMON
BBDO INDIA Gurgaon INDIA
Silver Spike
MANGO SURPRISE
PARLE AGRO / MANGO FROOTI DRINK
CREATIVELAND ASIA Mumbai INDIA
Silver Spike
SEE THE PERSON
SCOPE / SCOPE CHARITY
LEO BURNETT Melbourne AUSTRALIA
Short List
A07 Best Use of Digital Media, Including Social Media, Mobile Phones, PDAs etc.
DIGITAL MUM 2.0
TELSTRA / TELECOMMUNICATIONS PROVIDER
DDB SYDNEY AUSTRALIA OMD AUSTRALIA Pyrmont AUSTRALIA
Short List
A CALL FOR HELP
UNITED NATIONS DEVELOPMENT FUND FOR WOMEN (UNIFEM) / WOMEN'S RIGHTS
DDB SINGAPORE SINGAPORE
Bronze Spike
PHOTOCHAINS
CANON AUSTRALIA / EOS
LEO BURNETT SYDNEY AUSTRALIA MEC Sydney AUSTRALIA
Silver Spike
EARTH FM
WWF / WWF
LEO BURNETT SYDNEY AUSTRALIA STARCOM Millers Point AUSTRALIA
Silver Spike
SINGING TWEET
KDDI CORPORATION / IIDA MOBILE PHONE
GROUND Tokyo JAPAN
Short List
INDIAN PANGA LEAGUE
VIRGIN MOBILE / MOBILE SERVICES
BATES 141 Mumbai INDIA
Bronze Spike
WHEN CONSUMERS BECOME INVENTORY TRACKERS
PARLE AGRO / HIPPO BAKED MUNCHIES
CREATIVELAND ASIA Mumbai INDIA
Short List
REAL-LIFE BETTING
DIM SUM TELEVISION COMPANY / TELEVISION PROGRAMME
McCANN WORLDGROUP Hong Kong HONG KONG
Short List
FUTURE DAILY ON APRIL FOOL
METRO PUBLISHING HONG KONG / NEWSPAPER
McCANN WORLDGROUP Hong Kong HONG KONG MEDIABRANDS HONG KONG HONG KONG
Gold Spike
B01 Corporate Information
SMASH: BORN TO BE DESTROYED
K'S JAPAN / GUITAR STORE
HAKUHODO Tokyo JAPAN
Gold Spike
SPACE PROJECT
OLYMPUS CORPORATION / OLYMPUS SPACE PROJECT
GROUND Tokyo JAPAN
Silver Spike
B02 Consumer Products
70 INSTANT MESSAGE PACKS
VITASOY INTERNATIONAL HOLDINGS / SOYBEAN DRINKS
PHD HONG KONG HONG KONG PHD HONG KONG * HONG KONG
Silver Spike
RED FLAG
THE NORTH FACE / OUTDOOR GEAR
OGILVY SHANGHAI CHINA
Short List
PHOTOCHAINS
CANON AUSTRALIA / EOS
LEO BURNETT SYDNEY AUSTRALIA MEC Sydney AUSTRALIA
Bronze Spike
LOUD AND CLEAR
ITC - FOODS BUSINESS / SALTED POTATO CHIPS
OGILVY & MATHER Bangalore INDIA
Short List
WOMEN AGAINST LAZY STUBBLE
PROCTER & GAMBLE / GILLETTE MACH 3
BBDO INDIA Mumbai INDIA MEDIACOM Mumbai INDIA
Silver Spike
BEER IS CURRENCY
LION NATHAN AUSTRALIA / TOOHEYS NEW
SAATCHI & SAATCHI Sydney AUSTRALIA OPTIMEDIA Sydney AUSTRALIA
Gold Spike
B03 Consumer Services
HILLS POST 2009
JAPAN POST SERVICE / NEW YEAR'S GREETING CARDS
GT TOKYO JAPAN
Short List
ENGAGE IN A BETTER SPACE
HKUSPACE COMMUNITY COLLEGE / EARLY ADMISSION CAMPAIGN
OMD HONG KONG HONG KONG OMD HONG KONG * HONG KONG
Short List
B05 Public Service, Charity & Fund Raising
CHINA DOLL
CHINA DOLLS CARE & SUPPORT ASSOCIATION / CHINA DOLLS CARE & SUPPORT ASSOCIATION
BBDO CHINA Shanghai CHINA
Silver Spike
A CALL FOR HELP
UNITED NATIONS DEVELOPMENT FUND FOR WOMEN (UNIFEM) / WOMEN'S RIGHTS
DDB SINGAPORE SINGAPORE
Silver Spike
THE 70-METER SPIT
HEALTH BUREAU OF NANHUI, SHANGHAI / PUBLIC AWARENESS
OGILVY SHANGHAI CHINA
Bronze Spike
GREEN PEDESTRIAN CROSSING
CHINA ENVIRONMENTAL PROTECTION FOUNDATION / CARBON REDUCTION CAMPAIGN
DDB CHINA GROUP Shanghai CHINA HUARUN MEDIA Shanghai CHINA
Silver Spike
GREAT WALL OF EDUCATION
AVIVA LIFE INSURANCE / STREET TO SCHOOL PROGRAM
BBDO INDIA Gurgaon INDIA
Short List
AIDS MASK
OJUS MEDICAL INSTITUTE / SWINE FLU & AIDS PREVENTION
GREY WORLDWIDE INDIA Mumbai INDIA
Short List
PEDIGREE ADOPTION DRIVE
MARS PETCARE / DOG RESCUE PROGRAMME
STARCOM MEDIAVEST GROUP Melbourne AUSTRALIA STARCOM MEDIAVEST GROUP Melbourne * AUSTRALIA
Short List
C01 Best Use of Integrated Media
SHAVE INDIA MOVEMENT
PROCTER & GAMBLE / GILLETTE MACH 3
MEDIACOM COMMUNICATIONS INDIA Mumbai INDIA MEDIACOM COMMUNICATIONS INDIA Mumbai * INDIA
Bronze Spike
ROCKET MAN
FRUCOR BEVERAGES / V POCKET ROCKET
COLENSO BBDO Auckland NEW ZEALAND
Silver Spike
YELLOW CHOCOLATE
YELLOW PAGES / YELLOW PAGES
COLENSO BBDO Auckland NEW ZEALAND STARCOM NEW ZEALAND Auckland NEW ZEALAND
Grand Prix
THE PACIFIC
TVNZ / TV SERIES
COLENSO BBDO Auckland NEW ZEALAND STARCOM NEW ZEALAND Auckland NEW ZEALAND
Silver Spike
INDIA-PAKISTAN PEACE PROJECT
BENNETT, COLEMAN & CO / THE TIMES OF INDIA
TAPROOT INDIA Mumbai INDIA LODESTAR UM Mumbai INDIA
Gold Spike
PHOTOCHAINS
CANON AUSTRALIA / EOS
LEO BURNETT SYDNEY AUSTRALIA MEC Sydney AUSTRALIA
Short List
BEER IS CURRENCY
LION NATHAN AUSTRALIA / TOOHEYS NEW
SAATCHI & SAATCHI Sydney AUSTRALIA OPTIMEDIA Sydney AUSTRALIA
Short List