Title | UNIQLO DEBUT |
Brand | UNIQLO |
Product / Service | UJ |
Category | A06. TV - Best Use of Music |
Entrant | GROUND Tokyo, JAPAN |
Entrant Company: | GROUND Tokyo, JAPAN |
Advertising Agency: | GROUND Tokyo, JAPAN |
Production Company: | MONSTER ULTRA Tokyo, JAPAN |
2nd Production Company: | STINK London, UNITED KINGDOM |
Credits | |
Chief Creative Officer | Satoshi Takamatsu |
Executive Creative Director | Satoshi Takamatsu |
Creative Director | Thomas Hayo |
Copywriter | Thomas Hayo |
Planner | Satoshi Takamatsu |
Producer | Takaharu Hatori/Daniel Bergmann/Iwao Noritomi/Mungo Maclagan |
Art Director | Thomas Hayo |
Lighting | Matin Ahlgren |
A simple and pure composition featuring models shot topless and the sound of the classic piano created a strong impression for the debut of the new UNIQLO denim brand, "UJ".