BURN

Spike

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TitleBURN
ClientCOCA-COLA
Product / ServiceBURN DRINK
CategoryA02. TV - Best Use of Computer Graphics/Special Effects
EntrantCUTTING EDGE Brisbane, AUSTRALIA
Entrant Company:CUTTING EDGE Brisbane, AUSTRALIA
Advertising Agency:PUBLICIS MOJO Sydney, AUSTRALIA
Production Company:EXIT FILMS Melbourne, AUSTRALIA

Credits

Chief Creative OfficerCraig Davis
Executive Creative DirectorMicah Walker
DirectorGarth Davis
ProducerKaren Sproul
EditorJack Hutchings At The Butchery
Music Artist/TitleKarl Richter At Level 2 Music
LightingGrieg Fraser
Post ProductionCutting Edge
Other CreditsHead Of 3d: Steve Anderson

Brief Explanation

This is an ambitious brand content video for Coca-Cola Europe’s new energy drink, Burn. The film is cinematic in its approach with a gritty doco style feel, paired with awe-inspiring aerial shots of Mexico City set alight, by skaters who leave flaming trails in their wake.