PHONEBOOK – POPO and MOMO Ride! Ride! –
| Title | PHONEBOOK – POPO and MOMO Ride! Ride! – |
| Brand | KODANSHA |
| Product / Service | PHONEBOOK |
| Category | C02. Interactive Tools & Applications, including mobile advertising |
| Entrant | DENTSU Tokyo, JAPAN |
| Entrant Company: | DENTSU Tokyo, JAPAN |
| Advertising/Web Design Agency: | DENTSU Tokyo, JAPAN |
Credits | |
Credits
| Name | Company | Position |
|---|---|---|
| KISHI, Yuki | DENTSU | Executive Creative Director |
| WATANABE., Saori | DENTSU | Creative Director |
| KUROSU, Masaharu | DENTSU | Art Director |
| MURAI, Yosuke | DENTSU | Copywriter |
| FUKATSU, Takayuki | Art & Mobile | Programing Director / Programmer |
| MORI, Takuma | Programmer | |
| KISHIRO, Shinya | ROBOT COMMUNICATIONS | Chief Producer |
| MATSUMOTO, Takahiro | ROBOT COMMUNICATIONS | Producer |
| KAWASAKI, Yasuhiro | ROBOT COMMUNICATIONS | Producer |
| MASUMOTO, Emi | ROBOT COMMUNICATIONS | Animation Producer |
| ITOH, Maki | ROBOT COMMUNICATIONS | Animation Production Manager |
| TANAKA, Tomoko | ROBOT COMMUNICATIONS | Planning Director |
| SUGISAKI, Takashi | Animator | |
| MITO, Koji | aiin CO. | Sound Producer |
| SASAKI, Hideaki | ONPa | Sound Effect Designer |
Brief Explanation
Although iPhone has increasing number of users in the world, it’s generally used by business person for his/her own sake. Our “Phone Book” project has started by challenging to make it into the communication tool between parent and child. All you have to do is to set parent’s iPhone in the child’s book to enjoy it together, which creates new parent-child communication around mobile phone.