Title | DESKTOP ORTHOPAEDIST |
Brand | WOCKHARDT HOSPITALS |
Product / Service | HARVARD MEDICAL INTERNATIONAL |
Category | C01. Viral & Email Marketing |
Entrant | GREY WORLDWIDE INDIA Mumbai, INDIA |
Entrant Company: | GREY WORLDWIDE INDIA Mumbai, INDIA |
Advertising/Web Design Agency: | GREY WORLDWIDE INDIA Mumbai, INDIA |
Credits |
Name | Company | Position |
---|---|---|
Shalini Dam | Grey Worldwide | National Creative Director |
Rohit Malkani | Grey Worldwide | Executive Creative Director |
Mandar Acharekar | Grey Worldwide | Art Director |
Avinash Rebello | Grey Worldwide | Copywriter |
Ankit Tomar | Grey Worldwide | Programmer |
Prasanna Devadiga | Grey Worldwide | Art Director |
In addition to general fatigue, sitting at the computer for long can be a crick in the neck. We therefore devised an e-mailer that when read, equalled doing neck exercises. Relief! But not just once. We designed the mailer in such a way, that a widget would get saved onto the user’s computer; programmed to appear on the screen every two hours. Each time it displayed different jokes randomly picked from a database.